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Graphic Designer Freddy Ruiz Jr. Launches Kickstarter Art Campaign

New Art Form, Vinyl Decal Art
    PORTLAND, OR, February 10, 2014 /24-7PressRelease/ -- Freddy Ruiz Jr. is challenging himself to raise $5,000 in 30 days. This is an effort to complete and promote an art show called "20 Pieces/20 Weeks." If the project is successfully funded, Ruiz will create one art door using vinyl decals every week for 20 weeks. At the end of the 20 weeks there will be an art show in Portland, Salem, and Eugene. The Kickstarter art campaign is currently live, and can be found at

Ruiz states, "I enjoy the time it takes to create each piece and I especially enjoy the rewarding feeling of creating something with my hands and my mind."

Vinyl graphic art is like printmaking, because of the layering and hands-on skill. No inks and no paper, just sticker material and clean surfaces. Ruiz chooses to create with this method because of his experience in sign shops, his education in graphic design, and his general love for the material--vinyl adhesives. There are many colors, textures, and values that vinyl can offer.

Ruiz explains, "I love the vinyl sign material and how the plotter/cutter makes clean lines and applies quickly to almost any substrate. Creating art using vinyl means there's more for people to make, there are more ways to create, there are more ways to collaborate on artistic expression - illustrators and photographers working with graphic designers, and craftsmen working with sign installers."

Ruiz has been enjoying his exploration of this fun and creative outlet as he has not yet discovered other artists pursuing this form of art; this has become his driving force to inspire more students and designers.

Venturing out toward Salem, Portland and Eugene is Ruiz's goal. The money raised through the kickstarter campaign will be used for art materials (vinyl, doors, etc.), promotions, transportation, and gala essentials such as music, venues, and refreshments to properly introduce his audience to a new concept of art.

With each donation/pledge level given, a reward will be offered. These rewards include an "I Heart Freddy Art" bumper sticker at the $2 level to a $2000 custom designed "Art Kitchen". Other rewards include: the art doors themselves, custom decals, custom shirts, and a 40-page booklet of his work.

Vectors Graphics
Vector graphics is the use of geometrical primitives such as points, lines, curves, and shapes or polygon(s), which are all based on mathematical expressions, to represent images in computer graphics.[1] Vector graphics are based on vectors (also called paths, or strokes) which lead through locations called control points. Each of these points has a definite position on the x and y axes of the work plan. Each point, as well, is a variety of database, including the location of the point in the work space and the direction of the vector (which is what defines the direction of the track). Each track can be assigned a color, a shape, a thickness and also a fill.[2]"

Cutting plotters use knives to cut into a piece of material (such as paper, mylar or vinyl) that is lying on the flat surface area of the plotter. It is achieved because the cutting plotter is connected to a computer, which is equipped with specialized cutting design or drawing computer software programs. Those computer software programs are responsible for sending the necessary cutting dimensions or designs in order to command the cutting knife to produce the correct project cutting needs.[1]

The main reason I decided to jump headfirst into Graphic Design was to learn Photoshop. The courses at Chemeketa were more than learning programs. Design itself was exactly for me. Black and white photography course taught me how to process my own film, burn my own 8x10s, and respect the art of photography. Art course opened my eyes to how many amazing colors are found in everyday life. Design taught me that form follows function and less really is more.

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Contact Information

Freddy Ruiz Jr.
Portland, Oregon
Voice: 503 333 3322
E-Mail: Email Us Here
Website: Visit Our Website

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