CHICAGO, IL, January 30, 2014 /24-7PressRelease/
-- Millennials, also known as 'Generation Y', all have one thing in common.
They buy a lot of wine.
"They're the largest wine buying consumer group in history," says Jess Altieri, author of new book, 'Kiss My Glass: Jess Altieri's "NO-BS" Wine Buying Guide'. "The industry really has never seen anything like it."
While Millennials will hand over cash for a good bottle of red, if you asked them the difference between varietals or what to pair with a juicy steak - the answer might escape them. Buying wine, after all, can be a little intimidating, and no person on earth wants to admit that they're not sure what they're doing.
Enter Jess Altieri, Certified Sommelier and founder of Wine Channel TV, the world's fastest growing digital wine lifestyle network. With 'Kiss My Glass: Jess Altieri's "NO-BS" Wine Buying Guide', nervous buyers can finally carry Altieri's advice in their pockets and start to choose wine like a pro.
Let's face it. Buying wine can be intimidating. But with the help of Kiss My Glass, the pocket wine-buying guide by renowned wine expert Jess Altieri, you can choose wine like a pro. Let Jess show you her favorite wines, season by season. She'll empower your choices and boost you up over the "wine dating" hump. These delicious wine choices won't break the bank but will make you shop like a rock star. Whether you need a light white to kick off a girls' night out, or a bold red to shake up your next Super Bowl party, Jess Altieri's vast experience in the world of wines is at your service.
To the author, looking 'beyond the label' is vital for shoppers who want to buy the best wine for their particular event.
"I break down the wine recommendations by season and share the story of the wine for consumers, so they can make an informed choice," says Altieri. "I'm a professional wine judge, so readers can feel confident that I won't steer them in the wrong direction!"
Continuing: "Not to mention, the wines I recommend won't break the bank. I don't think anyone wants to put down the equivalent of a mortgage payment just to buy a nice white wine for their dinner party."
Since its release, Altieri's guide has earned glowing reviews from readers.
"This is a great guide because it makes wine buying fun. I'm usually pretty set on my ways and buy a heavy red, but as I have been cooking more and more, it's time to experience some wine pairings. This is the perfect guide to have in my kitchen next to the grocery store list," wrote Souperpat.
B Richardson calls the book "smart and sassy", writing: "I never know what wine to buy, and this book solves that problem. Season by season, Jess lays out favorite wines, with stories that bring the individual wines to life. It's a pocket guide to buying great wines. I can't wait to drink some Inniskillin!"
'Kiss My Glass' is available now from Amazon: http://amzn.to/19I66NA
About the Author:
Jessica Altieri has captured the hearts of wine lovers around the globe, creating one-of-a-kind wine lifestyle experiences by harnessing the power of digital content with social media. Jess is a Certified Sommelier, best known for reaching Millennials through innovative content, live events and social media. She founded the world's fastest-growing digital wine lifestyle network, Wine Channel TV, in 2009, and works with some of the world's leading brands, trade associations and lifestyle companies. Wine Channel TV is a multiplatform digital media company that includes Wine TV Hotel Channel, Wine Channel TV Mobile, Wine Channel TV Singapore, and the newly launched IPTV channel. Jess has appeared on ABC, WGN, and ESPN Radio, engaging audiences with unique wine lifestyle content that entertains and empowers consumers to buy and drink wine like rock stars. So, cheers! And as you raise your glass, remember, "Wine is just a conversation waiting to happen!"