All Press Releases for April 04, 2014

James E. Murray is the Director and CEO of Apscore International

Apscore International is one of the longest established and experienced local firms

With 40 years of experience in his field, Mr. Murray is known for his expertise in design, business vision, forecasting budgets, and software development

    NEW SOUTH WALES, AUSTRALIA, April 4, 2014 /24-7PressRelease/ -- James E. Murray, Director and Chief Executive Officer at Apscore International, has been recognized for showing dedication, leadership and excellence in business management.

With 40 years of experience in his field, Mr. Murray is known for his expertise in design, business vision, forecasting budgets, and software development. Daily, he is tasked with overseeing the business, managing sales, program engineering and developing the marketing, distribution and support channels established throughout North America, Europe, Asia, New Zealand, and Australia.

According to Mr. Murray, "Our new Cuebic framework allows mission critical software to be developed by simply describing (rather than coding) the applications requirements and Cuebic will interpret the requirements and present the outcome in a browser. Not only are the economies of scale fantastic, but the technology will allow large chunks of the application to be developed (i.e. described) by the problem domain expert, which in many businesses is a line manager." This method of program development will enable companies to side-step obsolescence by redesigning software based on changing platforms and programming languages. As Mr. Murray puts it, "The vast majority of encumbered business software will be next to useless in the looming world of Internet delivery and browser interface. Even the newer cloud based applications, some of which have been tremendously successful, will struggle to survive long term because they have been written using old "3GL/4GL or programming code" based technology, i.e. C, C++, C#, Python."

Recently inducted into Worldwide Branding, Mr. Murray attributes his success to his hard work and perseverance. He became involved in his profession through the experience he gained in the technology sector during his time in the military. As a fledgling professional, he began his career in systems engineering. In the years ahead, Mr. Murray aims to experience continued growth in his career.

Based in Sydney, Australia, Apscore offers custom software development and a potent set of tools for businesses of all sizes. Committed to its professional mission, Apscore was established on the premise of bringing real business experience to software development.

For more information about Apscore International, visit

About Worldwide Branding
For over 15 years, Worldwide Branding has been the leading, one-stop-shop, personal branding company, both in the United States and abroad. From writing professional biographies and press releases, to creating and driving traffic to personal websites, our team of branding experts tailor each product specifically for our clients needs. We are dedicated to empowering our 600,000 clients with effective branding tools to help them achieve success. From healthcare to finance to education and law, our constituents represent every major industry and occupation, at all career levels.

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We presently have two offices, but we are headquartered on Long Island. Our team comprises more than 100 staff members and spans 10 key departments.

For more information, please visit

Ellen Campbell
Director, Media Relations

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Ellen Campbell
Worldwide Branding
Uniondale, NY
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