JACKSONVILLE, FL, January 24, 2009
/24-7PressRelease/ -- Cyberhomes, the online real estate company driving innovation in home valuation and editorial content for consumers, recently launched a blog that extends the full potential of information exchange and social networking to professionals in the real estate and mortgage industries.
CyberhomesBlog.com, the latest service from Cyberhomes, delivers incisive writing and analysis of real estate trends and technology in an online blog at the cutting edge of Internet communication and interaction. Cyberhomes.com is the home and neighborhood evaluation portal launched in 2007 by Fidelity National Financial, Inc. (NYSE:FNF), a Fortune 500 provider of products, services and technology solutions to the financial and real estate industries.
"Internet and social networking technology have brought us to the point where a well designed and maintained blog can now serve an entire industry the way the water cooler, bulletin board, break room and even test kitchen once served a single office," said Reggie Nicolay, Cyberhomes' Director of Social Media,
Nicolay, who created the highly regarded 'MyTechOpinion.com' blog, brings more than a decade of Web development experience to his role managing CyberhomesBlog.com. He also helped build the technology that drives Effektive Solutions, a marketing and technology company for real estate professionals and title insurance companies. As editor, he will oversee both articles and multimedia contributions from experts inside Cyberhomes and around the industry. According to Nicolay, not only will the information itself be of value to those interested in social media strategies, industry news and personal promotion, but how it is delivered will be just as newsworthy.
"CyberhomesBlog.com is already using innovations that many blogs are not," Nicolay said. "For instance, we have implemented 'Facebook Connect,' which allows readers of our blog to port their Facebook profile into CyberhomesBlog, and give their real estate networking the power of the largest social network on the Web, with 150 million current members.
"This capability has recently become available," he added. "Facebook Connect offers a new movement in data portability and we're one of the first blogs in this industry to integrate it."
Port of Entry
From the CyberhomesBlog.com home page, users can access the latest posts, videos, and sharing tools that let them bookmark and send stories to select groups via Facebook, Twitter and other social media outlets.
All content is updated dynamically, which means that every post is tagged by category to ease searching both while an item is current and after it is archived. Each post will include links for up to five related stories, as well as a "subscribe" button. For those who want to take printouts of stories with them to meetings with clients or colleagues, all pages are linked to printer friendly versions. And, of course, the site offers comment threads and forums to stimulate ongoing dialogue among readers.
The video section offers 20 videos per page, all tabbed with links to YouTube so that every Cyberhomes update on that site immediately populates into CyberhomesBlog.com.
Like its sister site, a real estate consumer blog launched last year in Cyberhomes' Good Reading pages, CyberhomesBlog.com takes full advantage of the powerful mapping, report generation and other research data available through the Cyberhomes technology.
"Consumers are changing their buying and selling patterns - from how they engage an agent, research properties, and follow the transaction process," said Marty Frame, Cyberhomes General Manager. "And that is transforming the culture and economics of the real estate and mortgage worlds forever. Our goal with CyberhomesBlog.com is to keep our professional audience up-to-date on innovative, social media strategies, via a Web site that provides simple and clear suggestions on how to succeed online using these ever-changing new tools."
For more information visit CyberhomesPro.com, call (888) 265-9172 or email customercare@cyberhomes.com.
About Cyberhomes LLC and Fidelity National Financial
Fidelity National Financial, Inc. (NYSE:FNF), is a leading provider of title insurance, specialty insurance, claims management services and information services. FNF is one of the nation's largest title insurance companies through its title insurance underwriters - Fidelity National Title, Chicago Title, Ticor Title, Security Union Title and Alamo Title - that issue approximately 27 percent of all title insurance policies in the United States. FNF also provides flood insurance, personal lines insurance and home warranty insurance through its specialty insurance business. FNF also is a leading provider of outsourced claims management services to large corporate and public sector entities through its minority-owned subsidiary, Sedgwick CMS. FNF is also a leading information services company in the human resource, retail and transportation markets through another minority-owned subsidiary, Ceridian Corporation. More information about FNF can be found at http://www.fnf.com.
This press release contains forward-looking statements that involve a number of risks and uncertainties. Statements that are not historical facts, including statements about our beliefs and expectations, are forward-looking statements. Forward-looking statements are based on management's beliefs, as well as assumptions made by, and information currently available to, management. Because such statements are based on expectations as to future economic performance and are not statements of fact, actual results may differ materially from those projected. We undertake no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise. The risks and uncertainties which forward-looking statements are subject to include, but are not limited to: changes in general economic, business and political conditions, including changes in the financial markets; adverse changes in the level of real estate activity, which may be caused by, among other things, high or increasing interest rates, a limited supply of mortgage funding or a weak U. S. economy; our potential inability to find suitable acquisition candidates, acquisitions in lines of business that will not necessarily be limited to our traditional areas of focus, or difficulties in integrating acquisitions; our dependence on operating subsidiaries as a source of cash flow; significant competition that our operating subsidiaries face; compliance with extensive government regulation of our operating subsidiaries; and other risks detailed in the "Statement Regarding Forward-Looking Information," "Risk Factors" and other sections of the Company's Form 10-K and other filings with the Securities and Exchange Commission.
SOURCE: Fidelity National Financial, Inc.
MEDIA CONTACT: Darcy Patch, Senior Vice President of Marketing, Real Estate and Mortgage Information Services, 949-477-1173, Darcy.Patch@lpsvcs.com.
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