LOVELAND, CO, January 14, 2013 /24-7PressRelease/
-- Western riders and rodeo fans will probably lay claim to being amongst the happiest people on the planet. Their hobby is considered a lifestyle, and their passion segues into all areas of their consumer preferences; one of those being apparel. And fortunately for riders, they can now flaunt some very fashionable, yet affordable apparel while staying true to their western roots. Spur Ridewear launched on January 10th 2013 with the targeted mission of creating rider inspired apparel and bridging the gap between western and pop culture fashion for the riding community.
When asked for the reason behind Spur's inception, CEO, Kristin Holtzendorff, stated, "I've been riding as long as I was walking. And to say that 'I'm dedicated to all that is horses' would be an understatement. I'm so passionate about this sport it transcends into all aspects of my life, even my fashion. I wanted to create a clothing line that would be versatile to wear with your boots and jeans at the stables and to look good at the grocery store after. I hated the fact I was always changing into more stylish clothes to run errands or be seen in public. So I began designing what is now Spur Ridewear." The company, while targeting a fashion-savvy crowd, also boasts a very affordable average price point of 25 dollars.
Spur Ridewear has quite the elite list of endorsees as well; Kenny Platt, Mark Guynn, and Steve Schwartzenberger to name a few. "We are honored they are so eagerly endorsing us; their reputation amongst the equine and rodeo community is second-to-none" (Holtzendorff). Spur Ridewear is based out of Loveland, CO, and the public can purchase via their ecommerce site at http://www.spurridewear.com.
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