HALLANDALE BEACH, FL, September 28, 2008
/24-7PressRelease/ -- Self Storage Promotions, the industry's only full-service integrated marketing firm, announced the availability of Search Engine Optimization (SEO) Packages.
SEO is the process of optimizing your site so it ranks as high as possible in search engine results. The higher you rank, the greater the chances people looking for self-storage - or self-storage companies looking for vendors - will click through to your site. A strategic SEO campaign can boost organic search traffic and lower your spend on its cousin, Search Engine Marketing (SEM).
"The self-storage industry is relying more and more on the Web to generate leads," says Jennifer LeClaire, President and Creative Director of Self Storage Promotions and co-author of the books "How to Make Money in Self-Storage" and "Web Analytics For Dummies." "You don't have to spend a fortune on Internet advertising if you know how to leverage SEO strategies."
SEO and SEM are two different, yet often confused, strategies. SEM tends toward immediate results - but you are paying for every single click that comes to your Web site whether it converts to a lead or not. SEO, on the other hand, doesn't do its work overnight. But it offers slow and steady traffic growth through natural search that pays dividends for years to come.
"Be careful about SEO firms that make big promises for big bucks," LeClaire says. "The rules are constantly changing and if you make the wrong move Google and other search engines will penalize you, meaning you've wasted your time and your money. You can launch a keyword-rich campaign on a small budget as you tap into industry best practices that will drive traffic today and tomorrow."
For more information, visit http://www.selfstoragepromotions.com.
About Self Storage Promotions
A division of Revelation Media Networks, Inc., Self Storage Promotions is the industry's only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Self Storage Promotions your one-stop shop for strategic solutions that bring results. For more information, visit http://www.selfstoragepromotions.com. Or visit the parent company at http://www.revmedianet.com.
PR Contact:
Jennifer LeClaire
954.454.0072
jennifer@selfstoragepromotions.com
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