HONG KONG, June 19, 2009
/24-7PressRelease/ -- TheTMSway Ltd was invited to stage its innovative business in front of hundreds of venture capital firms and media for this year's New York Venture Summit.
The company joined in the top 50 cutting-edge companies from around the world to showcase businesses in the areas of Internet Tech, Health Care and Clean Tech, presenting the newly developed self-service mobile marketing platform, TMSfactory.com, to officially went public on June 17 at the Digital Sandbox Network, New York City.
Recently, the company launched the beta of TMSfactory with the mission of providing self-service functionalities to create and manage mobile campaigns using the simplified mobile tools and widgets integrated in the platform for convenient 'drag and drop' navigation.
The presentation in New York City was concurrent to the company's official opening of the TMSfactory platform to the public. The company has featured four major functions integrated in TMSfactory version 1, consequently considering it as one of the most comprehensive platforms in the world's mobile marketing scene. The future versions of this open platform will integrate third party partners (mobile services, widgets, publishers) and a complete solution for merchants to include mobile payment.
TMSfactory covers the self-service functionalities to: 1) Create and manage a mobile campaign; 2) Embed the campaign to other media locations (such as TV, print, email, web and social) using "media to mobile" widgets for instant display and access; 3) Monitor the campaign's data; and 4) Measure the campaign's results.
TheTMSway Ltd is a sole mobile content development company from Asia that provides mobile marketing solutions, bringing together online and offline brands and media closer to the target audiences worldwide.
"We are excited about this Venture Summit opportunity and we anticipate a very productive outcome from the participation", says Frederick Saurat, Co-founder and CEO of TheTMSway Ltd.
About TheTMSway Ltd
TheTMSway (www.theTMSway.com) is a Hong Kong based company which provides a platform to develop, monetize and promote mobile business. TheTMSway connects Advertisers and Media (and soon merchants) to consumers using the Mobile Medium as a bridge to engage in conversation and deliver personal content (marketing or payment). In complement to its self-service platform "www.TMSfactory.com", "TheTMSway" provides premium services for Media and Ad agencies. Mobile portfolio "http://m.thetmsway.com/portfolio.php"
http://www.tmsfactory.com/blog/thetmsway-opens-officially-its-mobile-marketing-platform-to-the-public-at-the-2009-new-york-venture-summit.html
About New York Venture Summit
The New York Venture Summit is a premier industry gathering that connects senior executives of early stage and emerging growth companies, venture capitalists, angel investors, technology transfer professionals, university researchers, incubators, successful entrepreneurs and premier service providers. The event provides exposure to companies deserving for global funding.
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