11 Surprising Reasons Why WordPress Is The Best Option For Winery Website Design

    SAN FRANCISCO, CA, September 28, 2010 /24-7PressRelease/ -- WordPress is a fantastic wine website design option for vineyards who need a dynamic site that looks great, can securely manage ecommerce, is search engine friendly and is social media optimized. Should you add a new varietal, change your pricing or post a new article for your customers, the whole site doesn't need to be redesigned and can be updated by non-technical staff in minutes in your office.

While most wineries will still need an experienced WordPress developer to create the initial design and custom functionality, the completed site is entirely in your control, saving your winery from expensive updates.

The 11 reasons Why WordPress Is The Best Option For Wine Website Development:

1. Chimp Simple

WordPress allows you to manage your static pages ("About", "Our Wines", etc.) as well as your frequently-changing areas ("Sonoma County News"). This means that you will be able to post press releases and articles quickly but you will just as easily be able to make updates to your regular pages.

WordPress is so easy to use just about any internal staff member with opposable thumbs will be able to update the site in minutes.

2. Fast Web Development, Deployment & Changes

Development time is greatly reduced by using WordPress so you can get your wine into the hands of your consumers faster. You won't have to wait for a web developer to call you back and fit your changes into his/her busy schedule. Updates can be done in minutes by your internal staff.

3. Saves Money

Cost savings can be substantial because it isn't necessary to hire someone to make minor updates. Plus WordPress is free so there is no charge to acquiring the software.

4. Social Media Integration

Social media networks such as Facebook, Twitter and YouTube integrate easily into a winery's WordPress website.

5. ECommerce Secure Scalable Integration

WordPress can easily integrate with a number of ecommerce solutions. The end result is a secure platform for your direct to consumer wine sales that is inexpensive to operate.

6. Scalable Functionality

WordPress has a massive user base and ever-expanding library of plug-ins and modifications that allow you to upload videos, add webinars, manage complicated ecommerce and add winery events and promotions in minutes.

7. Supported Worldwide

WordPress is arguably the most widespread content management software in the world. This means that it will not disappear or become obsolete anytime soon.

8. Universal Language

WordPress is built on the PHP programming language. It is non-proprietary (unlike .ASP) and as a result is free, widely used, and has excellent documentation and support. The end result is that modifications are easy and inexpensive to make.

9. Search Engine Optimized

WordPress is search engine optimized and very search-engine-friendly right out of the gate. It will automatically format page titles, page names, links, the content on the page, and so on for maximized search engine optimization.

WordPress can be set up to automatically submit your article entries to search engines for indexing, further maximizing your online exposure.

10. Seamless Integration

Because WordPress was originally built as a blog engine, you can use the same system to drive your vineyard's official blog. This means a streamlined workflow and a wholly-integrated system for you.

11. Expandable / Changeable

The site is easy to expand in house. This means that if you add new pages to your winery's website or remove old ones, this won't necessitate a redesign of your site or the buttons on it (along with the associated development time and costs); such changes can be implemented quickly without any outside help. If you want to change the look and feel of the site, it's an easy re-skin of the site with out losing your data.

For more information on wine website design and development please visit www.InkFoundry.com

Ink Foundry is a full-service social media and word of mouth marketing communications firm with core competencies in wine, spirits, restaurants, travel & leisure, sports marketing and live entertainment.

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