All Press Releases for April 02, 2010

Paskill Stapleton & Lord Wins Three 2010 Educational Advertising Awards

Higher Education Marketing Reports 25th Annual awards give the Philadelphia-area higher education marketing consultants wins in the video, new media and logo/letterhead categories



    GLENSIDE, PA, April 02, 2010 /24-7PressRelease/ -- Higher education marketing firm Paskill Stapleton & Lord, has been awarded three 2010 Educational Advertising Awards for their work with Mount Vernon Nazarene University, Monmouth University, and Neumann University. Sponsored by Higher Education Marketing Report, this national competition recognizes the field of admissions marketing and advertising.

Paskill Stapleton & Lord won a Silver Award in the television single spot category for Mount Vernon Nazarene University's "Life Changing" advertisement; a Bronze Award in the higher education new media category for Monmouth University's "What's The Plan?" admissions presentation; and a Merit Award in the logo/letterhead category for Neumann University's new logo.

"We are very pleased to be recognized by the judges in the 25th Annual Educational Advertising Awards," said Bob Oxman, Paskill Stapleton & Lord's VP of Creative Services. "We share these awards with our clients who collaborated with us to create work that helped their institutions."

Mount Vernon Nazarene University a Christian University wanted a television advertisement that reinforced that idea that a university degree helps not only the student but also benefits the family. "The beautifully shot 30 second spot focuses on one family and how a degree can help them for a more secure future," said Oxman. All of the location production and postproduction was produced by Paskill Stapleton & Lord's in-house video services department.
Monmouth University needed a presentation to take on the road. "Our in-house team created the web-based animation 'What's the Plan?' Highly imaginative, it immediately engages the prospect and presents Monmouth in a fresh light," said Oxman.

When Neumann College decided to become Neumann University, they needed a new educational brand identity. "We were careful throughout the process to make sure we built campus consensus along the way without compromising the dynamic nature of the logo," said Oxman. "When we unveiled the new logo to administration, staff and students during graduation, we received enthusiastic applause from everyone."

About Paskill Stapleton & Lord
Founded in 1986, Paskill Stapleton & Lord is a full service marketing and consulting firm that specializes in admissions recruitment, development and marketing for Colleges and Universities. It has offices in Glenside, PA and Springfield MA. To learn more about their services, visit www.psandl.com

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Paskill Stapleton & Lord
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