Check-in to Your Favorite Local Businesses on Tupalo.com

    VIENNA, AUSTRIA, August 19, 2010 /24-7PressRelease/ -- Vienna, Austria-based social Yellow Pages startup http://Tupalo.com, has just announced check-ins as a new feature to their location-based services, currently available on the Tupalo iPhone app and online web application.

Checking-in is a well-known social interaction most people know from Hotels or Airports. Yet this concept has been taken to the next level by enabling mobile web users to "check in" at any local business, be it at bars in Houston, Texas or at salons in Los Angeles, California.

With tight integration to the Tupalo.com online directory, used by 2 million people every month in 5 European markets, the functionality enables users to see where their friends are going and why.

"Checking-in at a local business or spot also entails entirely new loyalty programs to attract new customers. With planned customer acquisition programs through check-ins, a restaurant for example can offer discounts to people who check in or become the Kaiser of of their business. A truly innovative way for restaurant and other small business owners to attract new customers," says Michael Borras, CEO of Tupalo.com

On the web there are also virtual reward programs where users can earn badges for their check-in behavior, such as becoming the "Kaiser" for having the most check-ins at certain spots.

Tupalo.com is an American / Austrian social yellow pages community, where 2 million monthly locals and travelers discover and review the best local businesses around the World. Founded in 2007, Tupalo.com communities are currently thriving in Austria, Netherlands, Poland and Finland. Tupalo.com is a strategic partner of European Directories, a premiere pan-European local search and lead generation company. For more information on Tupalo.com, visit: http://tupalo.com/en/blog.

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