All Press Releases for February 26, 2011

An Early Spring: Ross-Simons Anticipates the Season's Budding Trends

As the winter months come to a close, a ray of sunshine peeks through the clouds.



    DES PLAINES, IL, February 26, 2011 /24-7PressRelease/ -- As the winter months come to a close, a ray of sunshine peeks through the clouds: Ross-Simons' Spring Preview catalogue! The just-released 55-page catalogue is chock-full of colorful, uplifting jewelry to prepare you for warmer weather. From exclusive designs and hot trends to great values and classic spring motifs, it is easy for jewelry aficionados to update their looks with this new book.

"When you think about spring, you think about fresh air and lots of color. That's the look we're providing with our new Spring Preview catalogue. So, if you want to be the first of your friends with the latest styles, we can certainly help you with that." -Darrell Ross, President/CEO of Ross-Simons

Accompanying the new jewelry designs is an innovative way to browse: via iPad and iPhone apps! That's right, this season marks the first time that you can discover the world of fine jewelry on your mobile gadget. It's fast, intuitive, and eco-friendly! Get it here for iPad and here for iPhone.

Trends to Track:

The Ross-Simons Spring Preview catalogue is full of next season's fashions, but three trends in particular stand out:

Juicy Hues: A prismatic spring palette infuses the new offerings with lots of life. In particular, watch for red, orange, and yellow gemstones. You'll find these heartwarming tones in citrine, carnelian, red agate, and ruby jewelry. For instance, take a peek at page 38, where "fantastic, energetic, optimistic orange" jewelry is on display, including exotic coral cuff bracelets and trendy evil eye rings.

Jewels from India: India is known for producing some of the world's most unique, glamorous jewelry, so Darrell Ross and his expert jewelry team travel there to ensure that such beautiful products are available to Ross-Simons' customers. Navratna bead necklaces, sapphire snake rings, and macrame bracelets are just a few of the ways you can take part in this trend.

Long and Layered: Long and layered necklaces, that is! Whether you double up on long station necklaces or wrap a pearl necklace twice around you, this look illuminates your daily life.

Your spring jewelry fling starts now at Ross-Simons. To see more of Ross-Simons' spring jewelry collection, view the Early Spring Jewelry Catalog today.

About Ross-Simons

As America's favorite jeweler for more than 50 years, Ross-Simons has provided exceptional service and delivered fabulous jewelry to over 4 million satisfied customers. With designer jewelry collections and couture straight from the runway, Ross-Simons has dazzled generations of families with its amazing selection and great prices.

Website: http://www.ross-simons.com

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