PALO ALTO, CA, August 07, 2009
/24-7PressRelease/ -- HAPPYneuron is pleased to showcase the importance of brain fitness at the 2009 National Senior Games held in Palo Alto this August 1 -15, 2009. Staying healthy longer in life is essential to lifelong vitality and independence. A healthy body is critical, but so too is a vibrant mind. The prevalence of brain decline, dementia and Alzheimer's disease is increasing at an accelerated rate, with no known cures. Consistent cognitive training has been scientifically proven to defer the onset of age related brain decline. As the population ages, staying mentally sharp and engaged is essentially to more vibrant and vital years of life for all.
"The athletes at the Senior Games are an important symbol of senior physical fitness achievement. They have made it a part of their lives and have made it fun. It's a great opportunity to show how brain fitness is just as important and it can be equally fun and engaging." says Dr. Bernard Croisile, MD Neurology, PhD Neuroscience.
At the Humana tent at the Stanford University campus, ground zero for the 2009 National Senior Games, athletes and visitors can experience how fun it can be to engage is brain training programs. They can play a variety of cognitive exercises that stimulate the language, memory, attention, visual-spatial skills and executive function centers of the brain, win copies of HAPPYneuron's Brain Fitness CD-ROM and receive sponsored discounts on HAPPYneuron's cognitive cross training products in celebration of the Senior Games.
"We are delighted to partner with Humana on the important issue of brain fitness for seniors. Training the cognitive skills necessary for their chosen sport, the Senior Games athletes get even more of a competitive edge and ensure more vital and independent years ahead." says Laura Fay CEO, HAPPYneuron.
About HAPPYneuron
A pioneer in cross functional brain training solutions, HAPPYneuron offers a broad range of scientifically validated, personalized cross-training programs in multi-media formats for children, adults and seniors. Program effectiveness is optimized through the availability of thousands of hours of fun and challenging brain games and guided by a virtual personal coach. The coach provides the highest standard of accuracy in peer performance feedback and training recommendations via the largest worldwide cognitive results database. HAPPYneuron is a majority owned subsidiary of Scientific Brain Training (NYSE Euronext: MLSBT)
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