Prompt Proofing Blog Post: Writing an Effective Website - Part 1

    VANCOUVER, BC, June 15, 2012 /24-7PressRelease/ -- Your website is your virtual store window. It advertises to the world what you are selling, be it a service or a product. It is clearly essential, therefore, that your website should be dynamic, effective and - of course - error free. The number of companies that fail to have their website proofread never ceases to amaze; typos or badly-constructed sentences do not create a professional impression.

To make your website dynamic and effective, you need to immediately make it clear exactly what service or product you are offering and how it could provide the answer to your readers' needs. Again it is surprising how many websites leave the reader uncertain as to what the company actually does. This should be apparent instantly.

Ideally, your home page should not talk about your business, its history and brilliant successes; this information can come later on or be condensed into your "about us" section. Readers want to find solutions to their problems and answers to their questions. Consequently, your website copy should focus on 'you' rather than 'us'. Links to pages elsewhere should be clearly indicated and there must be an obvious call to action on the home page.

Check back next month to see how the judicious use of keywords can help ensure that your customers actually find your website in the first place.

About Prompt Proofing

Prompt Proofing is based in Vancouver, BC, Canada and was officially launched in 2010 by a team of editing and writing professionals who have over 40 years of experience in the education, news media, public relations and recruitment fields. Prompt Proofing prides itself on affordable services delivered with fast turnaround times, without sacrificing quality or accuracy.

Offering content writing, editing and proofreading services, Prompt Proofing takes care of your individual or business content needs. Visit our website for more information at http://www.PromptProofing.com.

We offer coupons, news and more through our social media sites:
Follow us on Twitter at: http://twitter.com/promptproofing
Like us on Facebook at: http://www.facebook.com/promptproofing

# # #