All Press Releases for October 24, 2013

CraftFoxes' New Online Marketplace Celebrates Designers with Great Stories and Style

Every beautiful handmade piece comes with a remarkable history.



Many creative designers have inspiring stories, such as Alison Mahoney, a classically-trained opera singer who started selling her 1940s-inspired accessories at the urging of her cast-mates.

    NEW YORK, NY, October 24, 2013 /24-7PressRelease/ -- CraftFoxes has just launched a new online marketplace that celebrates the personal stories of indie designers who make and sell beautiful crafts.

CraftFoxes.com is a popular online community with a forum for designers and crafters to share ideas, projects and inspiration. Now designers can set up shop to sell their trendsetting projects and patterns to handmade craft enthusiasts worldwide. Artisans with inspiring stories and unique wares are profiled on the CraftFoxes blog.

From distinctive items like hand-carved earrings inspired by botanical drawings from the Middle Ages to a vintage 1950s prom dress to a Captain America Apron -- the marketplace at CraftFoxes.com is full of choices to delight everyone, especially those who appreciate the value of supporting individual designers over shopping mass-produced product lines.

Whether they've been selling for years or are just starting out, designers can benefit from adding their handmade and vintage items (as well as patterns and supplies) to sell on CraftFoxes.com. "We appreciate great design, as well as the process and effort that it takes to create something amazing, such as a one-of-a-kind bridal veil or custom baby booties," says Neil Gladstone, co-founder of CraftFoxes.com.

So many creative designers have inspiring stories, such as Alison Mahoney, a classically-trained opera singer who started selling her 1940s-inspired accessories at the urging of her cast mates. Heather Valentine studied at New York's Fashion Institute and worked with top apparel brands, yet she understands the preciousness of a handmade owl backpack. Carole Farber named her company, Sweet Peas Paper Flowers, after her granddaughter, Ruby Sweet Pea.

On CraftFoxes.com, designers can easily upload items one-by-one or quickly import a .csv file from their other selling sites. Their first 50 items are free to list and the transaction fees are very affordable. Each designer's shop will feature their products for sale alongside their project ideas, biography and tutorials. This enables designers to offer a better sense of their creative process and also build better relationships with their customers by taking advantage of the community's feedback in the discussion forums.

CraftFoxes continues to leverage its role as a leader in a $30 billion craft industry by promoting its designers in the media and through comprehensive marketing campaigns. CraftFoxes co-founder Loren Lankford says, "Crafters who come to the site looking for inspiration and tutorials can also find the motivation and community support they need to build their confidence as they hone their design skills. Now we're so happy that craft lovers who visit the site will be able to purchase products directly from their favorite designers. We're proud to support the growth of cottage industry and entrepreneurial spirit."

About CraftFoxes

CraftFoxes.com has been a popular community site for crafters since 2010. Creative minds from around the globe come together on the site to meet, chat and share their ideas. Launched by Loren Lankford (formerly from Etsy), Neil Gladstone (formerly from MTV and AOL) and Lindsay Conner, author of Modern Bee, a book on quilt-making, CraftFoxes.com offers tutorials for a wide variety of crafts such as knitting, sewing, scrapbooking, baking and jewelry-making. Exciting DIY home decor ideas and wonderful vintage finds are also featured. CraftFoxes.com offers visitors a designer marketplace, a discussion forum, free craft tutorials and project galleries, as well as a blog hosted by editorial staff.

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Lisa Fulmer
CraftFoxes
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