All Press Releases for July 29, 2015

Parker&Morgan Launches at Home Retail Site for Foxwoods Resort Casino

Retail and Sleep Experts Enable Extension of Brand Into Guests' Homes



"When you ask a person about their best night sleep, they very often describe a stay at a hotel," says Parker&Morgan CEO Peter Whitford.

    PASADENA, CA, July 29, 2015 /24-7PressRelease/ -- Parker&Morgan has launched a retail platform for Foxwoods Resort Casino that will offer guests the opportunity to purchase home goods experienced at one of the property's AAA Four Diamond hotels. The online store will bring together a bevy of products directly from the stay as well as additional luxury items in bedding, bath and decor.

Parker&Morgan partners with independent hotels and luxury hotel groups to create exclusive branded online retail shops. These e-stores reflect the distinctive sleep experience of each hotel from the exact mattress in the room to consumer versions of bed linens, towels, robes and even amenities. Parker&Morgan works closely with hotel designers and brand partners to expand the retail offering to gifts and decor reminiscent of their stay.

"When you ask a person about their best night sleep, they very often describe a stay at a hotel," says Parker&Morgan CEO Peter Whitford. "The retail offering will allow them to capture the best of their stay at Foxwoods."

Foxwoods Resort Casino is located in Mashantucket, CT and is the largest resort casino in North America. With more than 2,200 rooms, gaming, entertainment, fine dining, shopping, golf, and more, it is the premier resort destination in the Northeast.

"As a leader in the resort destination experience, our goal is to create a place that people never want to leave," says Jason Guyot, Vice President of Resort Operations & Development at Foxwoods. "We are excited that our guests now have the opportunity to bring that home and extend their connection to Foxwoods."

Hospitality leaders have increased their brand footprint to include spas and restaurants. Retail is the next economic horizon. It also creates an intimate guest connection that supports downstream brand loyalty.

Parker&Morgan manages all aspects of the online site as a seamless extension of the hotel's own website. Parker&Morgan are retail and luxury experts who curate and manage the shopping experience including an on-call Sleep Concierge who can walk guests through the personal details of creating the most restful night or identifying elements from their hotel stay.

Visit http://foxwoods.pmathome.com

About Parker&Morgan
Parker&Morgan is headquartered in Pasadena, CA and operates in the U.S., Southeast Asia and Australia as purveyors of luxury sleep and wellness products. Their businesses include consumer-direct sleep and wellness stores, luxury hotel lines and the P&M Studio lifestyle brand. CEO Peter Whitford is the former Worldwide President at The Walt Disney Company overseeing Disney Store, Catalogue and Internet businesses. Prior to that role, he served as President and CEO of Structure, part of The Limited (Victoria's Secret, Abercrombie & Fitch, Bath and Body Works).

http://www.parkerandmorganglobal.com
http://www.parkerandmorgan.com
http://pm-wellness.us

About Foxwoods Resort Casino
Foxwoods Resort Casino is one of the premier entertainment destinations in the Northeast. As the largest resort casino in North America, Foxwoods offers a vast array of gaming in six casinos; AAA Four-Diamond hotels, restaurants from gourmet to quick service, world-renowned spas, award-winning golf, state-of-the-art theaters, and exclusive retailers. Perfect for both recreation and business, Foxwoods provides modern and versatile convention and meeting space to infuse new life into any meeting or event. Foxwoods Resort Casino is owned and operated by the Mashantucket Pequot Tribal Nation. For a comprehensive look at Foxwoods Resort Casino and Mashantucket Pequot Tribal Nation visit Foxwoods.com.

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Syd Smith
Parker&Morgan
Pasadena, CA
United States
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