All Press Releases for April 17, 2009

BOSEM Natural Hires BrandDNA to Handle Marketing Efforts in North America

Bosem Natural has retained BrandDNA to develop an integrated branding strategy for their all-natural, purely organic beauty products. The company coined the term "cosmeceuticals" to describe the hybrid nature of the products; namely, both beauty oriented yet scientifically proven.



    SAN DIEGO, CA, April 17, 2009 /24-7PressRelease/ -- Bosem Natural announced today it has retained the professional services of BrandDNA to develop an integrated branding strategy to help further generate attention for their all-natural, purely organic beauty products. The brand has coined the term "cosmeceuticals" to describe the hybrid nature of the products; namely, both beauty oriented yet scientifically proven.

BrandDNA specializes in helping launch new products by developing a consistent brand image while attaining high profile media placements for their clients. BrandDNA's successful track record for developing integrated branding programs will assist in propelling Bosem Natural to the forefront of the emerging direct-to-consumer approach to marketing and sales, which allows the company to market premium quality beauty enhancement products at competitive prices.

Bosem Natural CEO Aric Dumai, commented, "Everything is coming together just as we planned. Now that we have a top-notch PR and branding agency in place we are ready to take our business to the next level. With our new branding campaign ready to launch, this media and social networking push by BrandDNA should help bring even more consumers into the Bosem Natural family."

About Bosem Natural: Bosem Natural provides an all-natural skin care line that combines traditional remedies with the latest technological innovations, modern science and sophisticated processing methods. Bosem's products incorporate the use of active ingredients based on camel's milk, essential oils and Dead Sea minerals, classifying them as "cosmeceuticals" - cosmetics with distinct therapeutic values. The skin care line is developed with an awareness of the three skin elements; energy, harmony and proper cell development vital to achieving healthy, nourished and refreshed skin for complete beauty wellness. For more information on the company or to purchase any Bosem products, please visit www.bosemnatural.com.

About BrandDNA, Inc.
Full-Service Advertising and Public Relations agency. For further information, please contact us at (323) 465-5909.

Source: BrandDNA, Inc.
Website: http://www.branddnainc.com

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