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All Press Releases for June 26, 2010 »
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A Kiss of Perfection: Vermilion Dollar Lips Gives Medical Practices a Competitive Edge in Lip Enhancement Procedures
VDL-certified practitioners grow their practice by accessing a wider demographic of patients. 
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    BEVERLY HILLS, CA, June 26, 2010 /24-7PressRelease/ -- Dr. Robert Gordon's Vermilion Dollar Lips (VDL) training program is now providing medical practices with a unique advantage in aesthetic procedures. Affectionately dubbed "Dr. Lips" by his patients, Dr. Gordon has developed a fool-proof system for creating stunning lips every time, and is now allowing doctors nationwide to learn his trade secrets. VDL-certified professionals will gain access to Dr. Gordon's exclusive Six Signature Lip Styles, allowing medical practitioners to monetize on their expertise, while gaining a wider demographic of patients.

With a highly-regarded reputation as the expert in lip and perioral augmentation, Dr. Gordon has extended his skillfulness to practices across the nation. Acknowledging that lip augmentation is meant to enhance, not erase, a person's natural features, the exclusive Six Signature Lip Styles are designed to work with the individual's distinct lip structure. While most lip augmentation procedures are focused on anti-aging techniques, Dr. Gordon's lip classification system works to enhance the lips of women of all ages. As a result, practices are able to accommodate a wider range of new patients.

"Each lip style I have created is highly area specific and detailed," says Dr. Gordon. "Because of my focus on area and volume specificity, we are moving beyond anti-aging procedures to the actual enhancement of the lips for a patient of any age. This allows practices utilizing my classification system to reach an untapped demographic that is eager to increase their aesthetic potential."

Not only are the lip styles providing an occurrence of new, younger patients, but practices that are able to offer the VDL lip styles are also elite with the added benefit of bypassing off-label restrictions. The Six Signature Lips market a style or look, meaning they are not related to a specific material. The choice of the material injected is completely up to the practitioner and patient.

"I encourage practitioners to incorporate techniques within their practice that go beyond the art of anti-aging, methods that address patients' full aesthetic needs," says Dr. Gordon. "I am dedicated to creating a tribe of VDL-certified specialists that can put an end to botched lip procedures and gain the competitive edge over other practices."

After partaking in Dr. Gordon's one day training program, practices become licensed and are permitted to practice Dr. Gordon's signature techniques and marketing tools in their area exclusively. Kiss unsatisfactory lip augmentations goodbye; the VDL advantage has both patients and practices living in the lip of luxury.

About Dr. Robert Gordon

Dr. Robert Gordon, a.k.a. Dr. Lips, has revolutionized the cosmetic lip industry. As the founder of Vermilion Dollar Lips, Dr. Gordon's intense passion for lip and perioral augmentation has landed him at the forefront of his field, earning him the name, "Dr. Lips." Dr. Gordon is the world's first doctor to create a standard template for lip classification, and proclaims that not all lips are created equal.

For more information on Vermilion Dollar Lips, please visit http://www.yourvdl.com.

For media inquiries and/or to arrange an interview, please contact Jessica Lieu at 323.937.1951 or Jessica@tylerbarnettpr.com.


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Jessica Lieu
Vermilion Dollar Lips

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