TAMPA, FL, June 10, 2010
/24-7PressRelease/ -- There is no doubt that Florida's economic survival is determined by the condition of the tourism business. Significant damage to Florida's beaches and coastal property could remain for many years. The Tampa Marketing Company believes the current strategy being offered by the State and to be funded by British Petroleum is off base as planned.
Florida offers some incredibly beautiful streams, canoe trails, and hiking trails that will remain unaffected by the current oil spill. Museums, theme parks, major sports franchises, and festivals provide plenty of reasons to visit the Sunshine State.
Current efforts are underway to obtain funds from BP to promote the beach destinations. Today's potential visitors are knowledgable enough and skeptical enough to not respond to the "visit our beaches" message.
The Tampa Marketing Company has launched SaveFloridaTourism.com to raise funds from individuals and others to establish a national ad campaign that is designed to promote Florida treasures that provide additional reasons to visit Florida. Additionally the campaign focuses on a more community oriented print campaign that promotes involvement through hotel room giveaways and more.
The Tampa Marketing Company also believes that a private company can respond more quickly and more economically in launching a national advertising campaign.
SaveFloridaTourism.com is reliant on online contributions to fund the campaign. A $10 contribution can allow for a Florida tourism message to reach 10,000 individuals through partnership and discounted advertising being produced by the Tampa Marketing Company.
Contributions in excess of $20 will entitle contributor to a choice of t-shirts.
"The goal of the SaveFloridaTourism campaign is to create a greater awareness of Florida's non-beach attractions in order to help to maintain the hospitality industry jobs that are so vital to Florida's economy." said Bill Sharpe, President, Tampa Marketing Company.
"The current softness in the advertising industry allows a company with our community based marketing experience with the opportunity to quickly achieve a maximum of reach of our message with a very minimal expense. A $10 contribution to the SaveFloridaTourism campaign will allow for our message to reach 10,000 residents throughout the US." he said.
Tampa Marketing Publisher of the South Tampa Community News, a monthly newspaper, reaching over 20,000.
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- beaches, british, disaster, ecological, ecology, economy, florida, gulf, mexico, oil, petroleum, spill, tourism
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