All Press Releases for February 19, 2018

Animal Ashram's Pop-Up Penthouse Lights Up New York Fashion Week

Animal Ashram Kicks Off NYFW wwith Vegan Pop Up Penthouse



Animal Ashram was the place-to-be for New York Fashion Week.

    NEW YORK, NY, February 19, 2018 /24-7PressRelease/ -- One of the highlights of this year's New York Fashion Week was the eclectic Animal Ashram's Pop-Up Penthouse at the luxuruous Hotel on Rivington. The non-profit event, hosted by Actress and Animal Ashram's Founder Leesa Rowland, created a one-day haven for yoga, animals and fashionistas.

Guests enjoyed a fun filled day of animal adoptions, a vegan shopping bazaar, yoga & mediation, healthy snacks and a cocktail party benefiting Animal Ashram in support of the 7.6 million companion animals that enter animal shelters nationwide every year. At noon, Rowland hosted the Pelush Luxury Faux Fur Fashion Show by the popular designer Anna Tagliabue.

"We are raising funds and awareness for New York City animal shelters that desperately need our help," said Rowland. "More than 7 million companion animals enter animal shelters nationwide every year. Shockingly each year, approximately 2.7 million animals are euthanized."

The Host Committee of this important charitable event include Catherine Petree, Hank Stampfl, Stephanie Mattera, Cris Longoria, Sara Diorzaio, Michelle Moody-Stratton. Animal Ashram's vision was brought to light by Hank Stampfl of Revel Rouge Events.

Yoga classes were taught by world renowned teachers Marie Belle of Raleigh of North Carolina, Michelle Moody-Stratton of Puerto Rico, Danielle Ribaudo of Arkansas, and local teacher Rebecca Rasmussen of Connecticut.

The event also spotlighted two incredible musical performances, the first from singer Tiffany Brevard, who sang "Take me Home." The second was from Trans-Siberian Orchestra performers Chloe Lowery accompanied by violinist Asha Mevlana. The performers hope to help Animal Ashram spread the word about compassion for all animals.

"This years over 56 billion farmed animals will be killed by humans," said Rowland. "This does not include the fish and other sea creatures whose deaths are so great they are only measured by tonnes. By supporting Animal Ashram's event you will be helping us protect beautiful animals all over the world.."

Animal Ashram was sponsored by DJ OMI, Clementine Bakery, Franchia Vegan Cafe, Jacques Brasserie, Cliffton Dry Sparkling Cider, and Eliya Organic King Coconut Water. The celebration fundraiser was produced by Revel Rouge Events, a bespoke event company and planning service that utilizes innovative and fun concepts.

Animal Ashram was the place-to-be for New York Fashion Week. Guest included: Jeremy Burch, Todd Burnsed & Hank Stampfl, Grace Forster, John Guanlao, Yung Hee Kim, Linda Obushoska, Jaques Ouari, Anna and Steven Victor, Vera Frowen, Alex Von Salad, Jane Scher, Jane Pontarelli, Andrew Bellis & Catherine Petree, Kathryn Rotella, Anna Tagliabue, Stephanie Mattera, Cris Longoria, Sara Diorzaio, Michelle Moody-Stratton, Missy Hargraves, Richard Teichman, Nancy Silberkleit, and Regina Kravitz.

Animal Ashram provides grants and funding to worthy organizations and individuals offering sanctuary to homeless and helpless animals of all species. The non profit organization respects and promotes the oneness of life and the principles of ahimsa. Their mission is to raise money for a variety of educational and public outreach programs, provide funding resources, and raise awareness of equality of life among all living beings.

About Animal Ashram Founder, Leesa Rowland:
An actress and author from Rockport and Austin, Texas. She was raised along the Texas Gulf Coast where she learned strong family values and reliance on self-motivation. Her acting career includes both television and full length movie productions. In 2015 she authored a book entitled Discovering the IT Factor Within You. In 2013 she founded a not-for-profit organization known as "Animal Ashram" which is dedicated to education and raising awareness about the plight of abused and mistreated animals of all kinds. Ms. Rowland is a devout vegan, animal activist and spokesperson for animal rights.

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Contact Information

Catherine Petree
Animal Ashram
New York, New York
United States
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