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All Press Releases for June 09, 2010 »
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Ariba appoints marketingunity as the first Supplier Solution Provider in EMEA
Ariba, Inc, the leading provider of collaborative business commerce solutions, has appointed UK-based marketingunity as the initial Partner in EMEA to join their Supplier Solutions Provider Partnership. 
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    BERKSHIRE, ENGLAND, June 09, 2010 /24-7PressRelease/ -- Marketingunity, Web-based collaborative software specialists, are proud to announce that they have been selected by Ariba to provide integration software and services to Ariba Supplier Network (ASN) users.

The Ariba network is by far the largest of its kind, with more than 300,000 registered suppliers, of which 75,000 of which are in Europe, Middle East and Africa (EMEA.)

Most ASN suppliers receive and process transactions manually, but with the accelerating awareness and adoption of E-commerce, there is increasing demand from customers to receive and complete transactions electronically. Doing so has the potential to process transactions faster, more cost effectively and with less risk.

To enable supplier integration to the ASN, Ariba provides a standard 'punchout' interface, but integration projects still need specialist skills and experience which suppliers do not typically have.

With accelerating demand for Ariba integrations amongst buyers, Ariba themselves cannot satisfy integration requests from the spiralling number of suppliers joining the network.

To date, organisations in EMEA had the choice of acquiring the necessary skills inhouse, or hiring a specialist company with the necessary skills - but whilst the latter has significant advantages, the issue has been identifying a capable partner with proven capabilities.

Recognising this, Ariba has launched the Ariba Supplier Solutions Provider Partnership.

Ariba Live! in Amsterdam on June 7th to 9th will be the first event to highlight the scheme, and staff from both Ariba and marketingunity will be on hand throughout the event to discuss the details of the plan and discuss the potential benefits with Ariba Suppliers.

Dave Heflin, Senior Manager, Supplier Solutions at Ariba, commented -

"Marketingunity's status as an accredited Supplier Solution Provider in Europe provides EMEA suppliers with enhanced capabilities to establish buyer-preferred PunchOut catalogues. We're delighted to have them on board as a Partner."

James Evason, marketingunity Chief Technology Officer, said

"We're really excited about this new relationship, as it represents a genuine win for all parties involved. Suppliers entering the ASN will be able to integrate their systems quickly and cost-effectively; both they and their customers will benefit from faster and more efficient completion of business transactions; and Ariba will benefit as their network will become an even more attractive way for their buyers and suppliers to do business. And we're delighted by the endorsement of our capabilities by a company of Ariba's status."


For more information about the marketingunity suite, please visit http://www.marketingunity.com.

About marketingunity:
Marketingunity is a UK-based software house specialising in web-based, collaborative marketing and procurement applications.

Their flagship suite operates as a single, comprehensive point of control for marketing and procurement operations. It underpins the successful management of campaigns and procurement from planning to execution, across organisational, time and geographical boundaries.

Over 100,000 users, spanning 1200 corporate and non-profit organisations, agencies and suppliers use marketingunity to improve their bottom line.


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