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NORCROSS, GA, April 16, 2013 /24-7PressRelease/ -- In 2013 the event industry is poised to recover from the past few years of sluggish sales and bookings. The incorporation of new technologies, eco-friendly awareness and social media marketing will change the event organizing landscape.
Decor Trends for 2013
Pantone color trends for 2013 include Emerald, Nectarine, Poppy Red, Dusk Blue, Tender Shoots, African Violet, Lemon Zest, Linen, Grayed Jade and Monaco Blue. The use of birds, feathers and other natural elements adds a feeling vintage romantism to weddings this year. LED lighting solutions are used throughout events to add interest and energy to venues. A fun trend that is being seen more often this year is the use of photobooths at wedding receptions, cocktail parties and other events. Ask your local Atlanta event rental company if they have a photo booth or other fun rental items that will help your event be a success.
Technology and Events
New technologies are changing the way events are planned, monitored and executed. Mobile apps and other software programs are assisting with project management and communication between vendors, event rental companies and event coordinators. At many events charging lounges are created to give attendees a place to charge their devices. While attendees tour event floors there are seen using there iPads and smart phones to gather information. Flat screen TV's are being used as signage at many events. This allows the vendor to loop a video for continual display.
Social Media's Impact on Event Planning
Social media is a powerful and inexpensive way to market your services and events. Most vendors and attendees access social media throughout the day. It is a great resource for finding out new trends, track vendors and specials they may be offering and to market your business to prospective customers.
Keeping Events Green
Event planners and venues are planning to rent, recycle and reuse more in 2013. Many clients are asking for organic menu choices and requiring caters to buy locally if possible. Outdoor events are designed to have as little impact on their surrounding environment as possible. "During set up and tear down it is important for our employees to ensure that they are cautious around foliage and greenery. The beauty of the environment is an important part of any outdoor event," states Tim Dodd, General Manager of Event Rentals Unlimited in Atlanta.
Successful event planners are embracing this year's trends and applying what they have learned to their business model. Opportunities to grow and develop new clientele are available to those that are willing to evolve and take advantage of the technologies that are available to them.
About the Company
Event Rentals Unlimited was created to offer top-quality products and customer service, giving clients an elite event. Their team works with you to determine your every piece of equipment you need to make the vision you have for your perfect night become a reality. Their experienced professionals let no detail go unnoticed. To learn more, go to http://www.erultd.com.
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