/24-7PressRelease/ - August 21, 2007 - Canada-based games developer and publisher Gamebience today announced Mike Hussey's association with its upcoming game, Cricket Life 2007-08 ('Cricket Life 08'). Australia's Hussey, who is also popularly known as 'Mr Cricket', will be exclusively endorsing personal computer editions of Cricket Life 08 title.
George Fredericks, Public Relations Manager, Gamebience , expressed his excitement on signing this deal with Hussey, who is currently rated 3rd in the world's top ten one-day cricket batsmen rankings. "Cricket Life 2007-08 is a game about experiencing a cricketer's life and we are delighted to associate Mike with this game, who has so quickly risen to international fame while facing a lot of challenges enroute to success.", said George.
Johnny Whitmore, Director of Stellar Group Limited who work on behalf of Mike Hussey, said, " Mike is currently recognized as one of the best batsmen in world cricket and it is fitting that he should be associated with such a fantastic and unique game. Mike is looking forward to his role and he will prove to be an outstanding ambassador for Cricket Life 08."
As a result of this agreement with The Stellar Group Limited , United Kingdom, Gamebience has acquired exclusive worldwide rights in the PC-gaming platform. This shall include promotional appearance(s) of Hussey and the rights to the use of his name, images and attributes in the duration of the contract.
When asked to comment about the game, Hussey said, "I am fascinated by the inspiring storyline of Cricket Life 08. The concept of living and experiencing a virtual life of a cricketer is appealing and I am confident that the gamers will enjoy playing this game."
Packed with stimulating excitement, impelling gameplay and in-depth graphics, the Mike Hussey-endorsed Cricket Life 08 is scheduled to be released shortly in the PC-platform. This will be the first time a cricket game is going to be released in a 2-DVD pack with over 8GB of game content.
Cricket Life 08 features a double treat for cricket lovers, allowing them to not only play a cricket game, but to live a virtual life as a cricketer and experience the peaks and troughs of his life. The game features over 40 stadia from all over the world and allows the gamer to achieve success in professional and personal life while facing a wide range of difficulties including injuries, media scandals, team rivalries.
Cricket Life 08 combines elements from sports, business, strategy, management, simulation genre into a single game. The gamer can decide which sponsorship and media contracts to sign, handle team contract issues, hire and fire managers and personal coaches, and even select a sports management firm to represent him in marketing deals, thus giving a unique experience to the gamer.
About Gamebience
Gamebience is a Toronto, Canada-based developer and publisher of interactive entertainment software. Gamebience's upcoming game, Cricket Life 08 is endorsed by Australian Cricketer Mike Hussey.
For further information please contact George Fredericks
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- 2007, australia, career, cricket, endorsement, endorsements, exclusive, game, gamebience, hussey, licensing, life, marketing, mike, rights
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