CHICAGO, IL, November 04, 2009
/24-7PressRelease/ -- Be Found Online, the Chicago-based firm known for its bleeding edge new media marketing solutions has unveiled a full slate of targeted online advertising solutions for homecare providers. These dedicated search and social marketing and optimization solutions were designed to meet the particular needs of home health agencies operating in care service sectors ranging from assisted newborn and in home pediatric child care to live-in senior care and family respite services.
Today's homecare providers are in a tough position; they're literally in the business of keeping families together, of keeping Parents and Grandparents out of elder care facilities and nursing homes and in their homes. But they've had to cope with the fact that the growing need for their services has lead to a terribly competitive marketing environment for home care providers. It's a problem that numerous industries have face before ... The collision of demand, a generational shift in terms of their potential clients and a marketing environment that' s changing right along with that aging demographic.
"Given everything that's running through the news, healthcare issues' being top of mind is natural. So, the environment homecare providers are competing in is tough and it's getting rougher. Like so many others ... their industry has reached a kind of tipping point in terms of its marketing needs. They can't expect Yellow Page Ads to reach prospective patients anymore," said Dan Golden President and Founder of Be Found Online. "Consumer expectations have moved on. The technology of marketing has moved on. It's time for homecare providers to move with it. To meet consumer expectations and deftly respond to information needs and be heard."
They've always had to rely on cutting edge senior care technology and the latest treatment developments in fields ranging from wound care and pain management to Parkinson's disease, Alzheimer's and geriatrics to offer the best available specialized care. But until today, they haven't had the tools to make that same commitment to state of the art innovation when it came to their online marketing efforts.
That's why the team at Be Found Online decided to put together a package that offered them every applicable new media marketing tool, from site optimization and web copywriters -- with industry specific know-how to paid search, local submit and social media advertising matched to their audience.
Golden went on to say: "Homecare marketing in today's climate demands incorporating new media strategies into any existing effort. Which is where BFO steps in; we're ready to take home health providers and make their services and websites search-friendly. We can deploy an arsenal of talent and skill armed with effective online communications tools to make it easier for home health agencies to reach out to families in need of their services. And we can make it simpler for those families in need to find a homecare provider online."
ABOUT BE FOUND ONLINE
Be Found Online is a collaboration of new media marketing specialists dedicated to meeting the New Media Marketing and Communications (SEO, SEM, SMO, SMM, PR 2.0) needs of companies large and small. BFO is a full service online marketing agency known for conceptualizing, designing and executing an end-to-end online marketing and communications strategies. BFO specializes in working with in home healthcare agencies to achieve and exceed their online goals through Paid Search, search engine marketing, local submit, search engine optimization, brand reputation management and conversion optimized web design.
They deliver state-of-the-art site management and marketing solutions so that clients can focus on their profit goals. So, if you're interested in establishing your brand online, increasing the productivity of your current web-presence or in reaching more customers than ever before by making better use of your online marketing efforts -- please don't hesitate to either give them a call at (800) 288-1426, shoot them an e-mail at sales@befoundlocal.com or visit their website located at: http://www.befoundonline.com.
CONTACT:
Be Found Online
http://www.BeFoundOnline.com
TARGETED - ONLINE - MARKETING
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