Be Interactive Pty's Favourite Innovative Start-ups of 2014

    BRISBANE, AUSTRALIA, January 02, 2015 /24-7PressRelease/ -- Innovation is an important part of what Be Interactive Pty do and they are often excited and inspired by businesses that show strong innovation. The firm have reviewed the top 5 innovative businesses that have inspired them this year.

Slack
Slack launched in February and was the talk of the tech world. The corporate chatroom is designed to make it easy for workers to collaborate throughout the workday, whether they're in the same room or in different countries. The start-up was founded by the same man who created popular social site Flickr, Stewart Butterfield. In October, Slack announced that it had raised $120 million in funding on a $1.12 billion valuation.

Flatiron Health
This start-up is a health care business that collects data from cancer patients to help inform other patients, researchers and doctors. Nat Turner and Zach Weinberg decided to sell their original advertising tech start-up after seeing friends and family battle cancer to launch Flatiron Health. In May, Google Ventures invested $130 million in the New York-based start-up.

Glamsquad
Glamsquad was designed for busy businesspeople that want to look their best but don't have the time to visit a salon during its regular hours. The service sends a hair specialist rather than having to visit a salon. The start-up launched in January and has since raised $9million in funding.

Snapchat
The popular app for sending messages that disappear within seconds has had quite a year. After turning down a $3billion acquisition offer from Facebook the company wound up with about $163 million in funding. Snapchat has also recently announced plans for a partnership with Square which could turn the app into something larger than a fun form of entertainment.

Birchbox
2014 saw a rise in the popularity of subscription products and Birchbox was a part of the trend. The start-up delivers a package of cosmetic samples each month, letting customers try out new, recommended items. The company expanded into men's products and is also looking to expand into home decor. Birchbox raised more than $71 million in funding and has over 800,000 subscribers.

Be Interactive Pty is an outsourced sales and marketing firm located in Brisbane. The firm specialise in personalised direct marketing campaigns that are implemented on behalf of their clients' brands. Be Interactive Pty connect with consumers via face-to-face marketing methods in order to create long-lasting relationships between brand and consumer. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.
Be Interactive Pty is encouraged by the start-ups mentioned and idolise the way these companies have taken risks and been bold with their innovations. The firm are particularly impressed with the way these risks have paid off and created an iconic contribution to the industry.

About Be Interactive Pty: http://www.beinteractivepty.com/aboutus/

Be Interactive Pty specialises in a personalised form of direct marketing in order to generate quality sales and a high ROI for their clients.

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