/24-7PressRelease/ - September 12, 2007 -mySupermarket.co.uk is an
independent price comparison website in the UK that allows customers to find the cheapest supermarket prices without ever having to leave the house.
The online shopping website, which is free to use, compares the prices of the four online UK supermarkets - ASDA, Tesco, Sainsbury's and Ocado (Waitrose). The website is simple to use and gives UK consumers the best choices and prices without any fuss or confusion.
To start shopping, you are asked for your postcode and to choose a supermarket which delivers to your area. You then select items for your shopping trolley via a highly-visual shelf-like display. For easy navigation the products are sorted into similar categories as you would find in a normal supermarket, plus you can search for products alphabetically or by brand.
As you continue shopping, there is a handy price checker tool which compares the overall cost of your trolley against that of other supermarkets. You can also click on an individual product for an
instant price comparison. Once you have finished shopping you are given the choice to change supermarkets to the cheapest one. When you have selected your chosen supermarket, you can then go into the 'save more' section and swap certain items for cheaper like-for-like alternatives suggested automatically by mySupermarket. Shoppers end by booking directly through the supermarket of their choice and selecting a home delivery time slot.
No UK supermarkets or product manufacturers have stakes in mySupermarket, which is owned entirely by a group of private UK investors and mySupermarket employees. The web site is all about bringing cheaper, informed and enjoyable shopping to UK consumers.
For more information visit the supermarket price comparison web site at:
www.mySupermarket.co.uk.
About mySupermarket.co.uk
mySupermarket.co.uk is a new independent price comparison web site that aims to give UK supermarket shoppers the cheapest prices at the click of a button.
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