ATLANTA, GA, February 08, 2009
/24-7PressRelease/ -- Richard Leslie, president of the brand innovation agency, Trend Influence, is pleased to announce he has accepted MODA's invitation to join the museum's Board of Directors.
"I am very excited to accept this position and to contribute to Atlanta's burgeoning design community through my involvement with MODA. The museum is truly a unique cultural destination and entity in our city."
MODA, a Smithsonian Institution affiliate, is the only museum in the southeast solely devoted to the study and celebration of all things design. MODA's role in the community is to provide engaging exhibitions, K-12 educational outreach and adult programs that help raise awareness of the impact of design on our daily lives.
"Richard Leslie was recommended to us by other Board members as someone who can help infuse new thinking to MODA's overall business direction," said Brenda Galina, PhD, Executive Director of MODA. "We have been fortunate to attract the best and brightest Atlanta has to offer to our Board and we look forward to benefiting from Mr. Leslie's unique insight in brand innovation."
Other Board members include: Mr. David Butler, VP, Design, The Coca-Cola Company; Mr. Phil Harrison, CEO, Perkins + Will; Mr. Greg Head, President, HEADFIRST Market Research; Mr. Daniel King, Partner, King & Spalding; Mr. Hank Richardson, President, Portfolio Center; Mrs. Lucy Allen, Psychologist, Atlanta Public Schools; Mrs. Anita Best, General Manager, Atlanta Decorative Arts Center; Mrs. Angela Chandler, Former AIM Executive Director; Mr. Cade Cowan, Director Global Leadership Development, The Coca-Cola Company; Dr. Raymond Allen, MD, Atlanta Perinatal Consultants; Mr. James Deadwyler, Owner, Deadwyler Antiques; Mr. Peter Drey, Project Director, Cooper Carry; Mrs. Rita Carson Guest, President, Carson Guest, Inc.; Mrs. Karen Hughes, President & Owner Corporate Environments; Mr. Steve Kruger, Community Leader; Mr. Mike Marton, Owner, Mike Martin Creative; Mr. Bruce McEvoy, Architect, Perkins + Will; Mr. Scott Reilly, Owner, Retro Modern; Mr. Clint Smith, Editorial Director, Atlanta Homes and Lifestyles; Mr. John Starr, Director of Arts and Culture Studio, Lord, Aeck & Sargent Architecture; Mr. Paul Steinfeld, Community Leader; Ms. Leda Walker, Creative Concierge, Fletcher Martin; Mr. Clint Zeagler, Owner Pecan Pie Coture.
About Trend Influence:
Trend Influence is a brand innovation agency that helps clients identify future product and brand opportunities. The unique team at Trend Influence is comprised of consumer anthropologists, business and brand strategists, product innovators and creative designers who make brands more relevant to their constituents by delivering contextual solutions to brand challenges. Using ethnography and other consumer anthropology techniques, Trend Influence transform consumer motivations, desires and behaviors into applicable brand strategies. Clients include The Coca-Cola Company, LG Electronics, Navistar, and Toyota. Trend Influence is the innovation division of Northstar Research Partners, an international full-service research consultancy with offices in Atlanta, Toronto, London, New York, Los Angeles, Boston and Detroit. Northstar Research Partners including Trend Influence are members of MDC Partners.
For more information: http://www.trendinfluence.com/
Media Contact: Jennifer A. Jones pressrelations@trendinfluence.com
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