/24-7PressRelease/ - HOPKINTON, MA, July 04, 2008 - Flimp Media, Inc. (FMI) announced today the release of its patent pending flash microsite marketing landing page analytics technology for web video marketing, sales and communications. Using the FLIMP analytics, web marketers can automatically track and collect detailed viewer engagement, response and viral activity by individual email address for flash websites, microsites, marketing landing pages without expensive analytics software plug-ins or programming. The analytics software automatically updates itself whenever content is edited or changed.
"This is different from any web analytics technology available in the market," according to Flimp Media's CTO Richard DiBona, "We have developed an entirely new architecture for tracking and reporting viewer interactions with video microsites, landing pages and web content for direct marketing that doesn't require any tagging or coding."
To learn more about this new flash analytics technology, go to http://www.flimp.net.
"The FLIMP web analytics were developed for audio-visual direct marketing, communications and sales" said Wayne Wall, FMI's CEO. "Using FLIMP you can instantly see detailed information about viewer interactions with your videos and rich web content by email address so the data collection becomes actionable and meaningful for direct marketing and sales follow up."
About Flimp Media Inc.
Flimp Media Inc. develops analytics software solutions for direct marketing using web video and rich media content. For more information about FMI products and services please visit http://www.flimp.net.
Media Contact:
Flimp Media Inc:
Jennifer O'Meara
(508) 435-5220
jomeara@flimp.net
About Flimp Media, Inc.
Flimp Media develops web video marketing and communications software that allows users to quickly create, distribute and track flash videosites that automatically collect and report viewer data without any programming or analytics plug-ins. Using the FLIMP platform, anyone can quickly create and launch web video marketing campaigns via email that automatically track and report detailed viewer engagement and response data and by individual email address. The integration of rich media (flash), web video and automated analytics is the foundation of the FLIMP Videosite Platform. FLIMP, which stands for Flash Interactive Marketing Platform is available as web based or installed software.
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