CALGARY, AB, CANADA, November 14, 2009
/24-7PressRelease/ -- Open2America, press relations and communications agency and partner of Open2Europe, has just launched CES PR program packages, designed to ensure exhibitors maximize their trade show investment with increased visibility. Specialized in PR campaigns for the American market, Open2America now offers three month PR programs for designed for high-tech clients exhibiting at CES 2010.
CES, the largest consumer electronics trade show in the world, is a launch pad for international companies to reveal new and innovative products. With consumer electronics a fast and evolving industry, standing out at this colossal event is a challenge CES exhibitors are confronted with every year.
Open2America, specialized in high-tech PR, has been an active participant in the CES for several years. Thanks to established relationships with the journalists and analysts covering this important event, the Open2America team is well positioned to increase visibility and book press interviews for their clients exhibiting at CES.
Most importantly, the three-month program allows clients to maximize PR opportunities surrounding the CES without making a long-term commitment. With the current state of the economy, companies are apprehensive about long-term spending, marketing and PR expenses included.
DiBcom, the fabless semiconductor company that designs high-performance chipsets for Mobile TV, partnered with Open2America to increase their visibility on the American market. Yannick Levy, President of DiBcom, shares: "We are pleased with the PR Open2America generated for us on the USA market. From article placement to analyst interviews, Open2America was a strong partner for us, positioning us within our target market. At the CES specifically, Open2America booked and hosted over 20 interviews for us, clearly expanding our impact at this event."
"With the economic uncertainty we have all seen over the past year, budgets are tight and many companies are reluctant to engage in long-term contracts. We are ready to provide these companies with the punctuated PR they require to make the most of their trade show investment. From writing press material to media training, booking interviews and hosting these interviews at CES, Open2America now offers a complete PR program which will bring clients the increased visibility they require," explains Dalyce Suanez, VP Open2America.
The Open2America CES PR programs are ready to kick-off immediately. For more information, please contact Dalyce Suanez at d.suanez@open2america.com.
About Open2America
Open2America is a results-oriented communications and media relations agency. Skilled at implementing customized programs, Open2America caters to companies focusing on the USA or Canada. As the North American affiliate office of Open2Europe, Open2America is also a gateway to Europe. With the 2010 opening of Open2China, the group has a strong presence in Asia, as well.
For additional information please visit http://www.open2america.com.
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