BEVERLY HILLS, CA, April 25, 2010
/24-7PressRelease/ -- It's time to pucker up; Cosmetic dentist, Dr. Robert Gordon, also known as "Dr. Lips," has created the world's first template for lip classification and augmentation. Having founded Vermilion Dollar Lips, a revolutionary training and support system that tailors lip shape and size to a patient's unique features, Dr. Gordon provides the tools necessary for cosmetic dentists to transform their practices into dental spas that offer noninvasive cosmetic procedures in lip and perioral augmentation.
While most people turn to plastic surgeons for lip augmentation procedures, cosmetic dentists are the true experts in the field as they are required to spend 4-6 years studying the lower face area. Dr. Gordon has taken this expertise one step further by combining his background in art education with his extensive experience in cosmetic dentistry. As the founder and CEO of Vermilion Dollar Lips, Dr. Gordon literally wrote the book on lip augmentation, earning his nickname, "Dr. Lips." Entitled "Vermilion Dollar Lips," this groundbreaking textbook has become a world-class hit among cosmetic dentists and an inspiration to the industry. Today, his organization provides superior training to cosmetic dentists, providing them with a Masters in Spa Dentistry and the tools necessary to produce results and increase business. Additionally, Dr. Gordon has provided training in lip and perioral augmentation to specialized physicians as well.
"I believe that we should move beyond the teeth," says Dr. Gordon. "As dentists, we are the natural specialists of the mouth, and we should provide our patients with the various cosmetic options needed for a complete oral makeover."
Vermilion Dollar Lips not only provides the training and methods needed to transform a dental practice, it also offers marketing help. Upon signing up for the program, Vermilion Dollar Lips' marketing professionals will help support cosmetic dentists in publicizing their new credentials in noninvasive cosmetic procedures.
"There is a definite art involved in dentistry that often goes unnoticed - my goal is to combine science with art," adds Dr. Gordon. "Vermilion Dollar Lips is the future of dentistry and has significantly helped cosmetic dentists in increasing their patient roster and revenue."
Working out of Tampa, Fla. and soon to be headquartered in Miami, Fla., Vermilion Dollar Lips has aided cosmetic dentists across America. The program offers individual classes and a continuum schedule, both conveniently situated on weekends so as not to interfere with a practice's busy schedule. The program covers everything from fillers and BOTOX to marketing and business protocols.
Dr. Gordon is known throughout the medical industry as the top innovator in his field and the leader in lip beauty, form and augmentation. In addition to the impressive success of his book, Dr. Gordon has been featured in various journals and magazines conveying valuable information to industry professionals within his field.
For more information on Vermilion Dollar Lips, please visit http://www.yourvdl.com.
For media inquiries and/or to arrange an interview, please contact Tyler Barnett at 323.937.1951 or tyler@tylerbarnettpr.com.
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