NICOSIA, CYPRUS, August 14, 2014 /24-7PressRelease/
-- From a general view, the website looks just like any other which serves as an online gifts. However, a closer look will reveal some intuitive features which are cut out to improve user experience. A good example is the widget on the top end of the website which displays available categories of gifts in slides. Below each slide, there is a button labeled buy now which redirects or rather leads you to a certain categories listings. For instance, if a customer clicked on the buttons below the slide labeled baby gifts, they will be redirected to a page which displays related items.
A unique and noticeable feature about the site is how its gifts are organized. Instead of categorizing gifts according to their type, Easy2gift.com
categorizes them depending on who they are best suited for. For instance, there is no category named jewelry under which all ornamental gifts are placed; instead there is a category named wedding gifts. Other categories are gifts for him, for her, for dad, for mom and so on. For collectors, there is a category called collectibles.
The major benefit of organizing gifts depending on who they are suited for is the experience users get. Instead of going through a long list of items without knowing which will be revered by a spouse, things are a bit easier when a customer goes through a page knowing that all of the items listed there wouldn't disappoint if presented as a gift to a certain person. Just to articulate, all of the items listed down on the baby gifts page are exclusive to children; likewise, those listed down on the wedding gifts are exclusive to newlyweds or a couple which intends to marry soon.
Another of the features which sets Easy2gift.com apart from its competition is the way its homepage is organized. There is a mixture of popular items from each category which can be purchased by people who do not want to spend so much time browsing. In addition, there is a black bar on the top most end of the website which allows users to navigate to any section of the website in a hassle-free fashion. To make a purchase, a customer just needs to select from one of the categories, pinpoint an items they want and proceed with the checkout process.
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