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NEW YORK, NY, January 24, 2013 /24-7PressRelease/ -- Search engine optimization is one of the buzz phrases that is constantly passed around when discussing marketing for online businesses and company websites. Search engine optimization, or SEO, focuses on improving your website's positioning in search engine results, like Google. The higher your website shows up in search engine results, the more visibility it will have for potential customers browsing online.
When looking at your marketing plan for 2013, remember press release distribution - its efficacy has been proven and is due to multiple reasons, but these include the fact that one release gets you multiple back links - no other effort on the web will produce as many back links with just one effort.
Distributing a news release with a press release service like 24-7PressRelease will also offer many other benefits and features, including the ability to upload videos, images and other attachments (such as a PDF or Word document) alongside your press release; access to statistics to track how many people have viewed your release or shared it via email; and exposure to thousands of quality online and print media news partners.
24-7PressRelease is a reputed firm that has been in business since 2004, distributing more than 300,000 releases to date. The service has been mentioned in more than 115 books on Amazon.com as a quality marketing resource, and has distributed releases for governmental agencies and some of the largest companies in North America, such as Michaels, The Container Store, Whataburger and Expedia.
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