KIEV, UKRAINE, August 25, 2014 /24-7PressRelease/ -- Epom, the international ad serving and management solutions provider has announced the release of the Q2 2014 results.
As stated in the released report, the volume of served ad impressions per month exceeded 120B in the second quarter of 2014, while the volume of RTB traffic reached over 40B impressions per month. As Artur Rakytskyy, CTO of Epom, claimed, the platform's scalability has increased due to the addition of servers and the growing number of clients worldwide.
Other novelties, according to the announced Epom Q2 2014 report, included upgraded targeting and optimization features, extended functionality in Epom APIs, and a range of new ad tracking options, namely, Transaction Tracking and Piggyback Tracking.
According to Anton Ruin, CEO at Epom all modifications were long-expected and the company's developers are currently working on the implementation of newly developed ones, too. "We believe that it is vital to continuously improve Epom features and usability to remain at the top of the market. We have numerous surprises up our sleeve and are happy to welcome everyone to come up to our booth, D-020 in Hall 6, during the DMEXCO 2014 conference in Cologne, where we will share much more news," he explained.
Established in 2010, Epom is a Kiev based company that develops ad serving and ad management solutions for publishers, multi-site content networks, ad networks, and advertisers.
Epom enables its users to run display, video, mobile ads in one place thus saving time and resources and bringing more profit. Epom is a massively scalable platform suitable for any impressions volume that needs to be served.
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