SYDNEY, AUSTRALIA, February 10, 2012
/24-7PressRelease/ -- The publication searched Australian businesses looking for start-ups with the eligibility criteria of " qualitative assessment of soundness of the ideas behind each business, the founders commitment to cause and their opportunity for growth".
Mark Henderson, Founder and Chief Executive Officer of Espressogrow commented on the BRW article, "we are very appreciative of the recognition. It's especially encouraging having this come from such a prestigious and respected publication as BRW. Their support of Australian start-ups, will go a long way in giving entrepreneurs the courage to believe in their ideas and the drive to turn them into commercial reality".
Mark went on to state, "whilst our business is in start-up mode, we are firmly focused on the long-term future of our business. We will maximise our commercial opportunities not only in Australia, but particularly in Europe and the United States rapidly. Interest from these markets for our eco-friendly product is significant".
The Espressogrow management team arrive in London on February 12 to meet a range of investors and distributors who are looking to partner with the company and take advantage of the strong European consumer sentiment towards smart, eco-friendly products.
On 18 February, the Espressogrow management team will hold high level meetings in Singapore with a South Korean based conglomerate who has approached the company for an exclusive arrangement to distribute the product in South Korea.
On this opportunity Mark stated, "our online statistics from the Espressogrow web site highlighted that traffic from South Korea represented nearly 38% of all visitors. Whilst the South Korean market wasn't initially on our radar, having an interested party with such significant market reach in South Korea, and annual turnovers in excess of US$3billion, is certainly an opportunity we can't ignore. There is an obvious drive in South Korea to embrace eco-friendly products and we look forward to a long-term partnership with this company to meet this consumer demand".
About Espressogrow : is a privately held fertilizer manufacturer that produces a unique eco-friendly fertilizer from coffee ground waste.The company, first established in Australia in 2011, partners with coffee retailers by extracting their waste and then processes it to produce a nutrient rich, eco-friendly fertilizer. The product mimics the characteristics of synthetic fertilizers without any negative environmental impact.
For Further Media Information Contact :
Mark Henderson - CEO and Founder - +61 404 564 281
markhenderson@espressogrow.com.au
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