All Press Releases for November 29, 2012

essence5 Launches Mariposta, a Magical New Web Publishing Platform Optimized for Tablets

Built for the future using the latest HTML5-based technology yet easy to use for individuals and small businesses.

    SEBASTOPOL, CA, November 29, 2012 /24-7PressRelease/ -- essence5 is pleased to announce the launch of its first web startup product, Mariposta. Mariposta provides all the tools needed to create gorgeous magazine-like websites with hardly any effort that work on tablets, computers, and smartphones. With amazing features like CloudStamp, which will instantly load images from popular cloud services like Dropbox & Flickr, and Chrysalis, the magical visual editor which makes it super-simple to add photos and text to stunning templates made by expert graphics designers, Mariposta is truly pushing the envelope of what's possible on the open web.

Co-founders Jared White and Rosemary White have over 15 years of experience in the fields of web development, design, and creative production. Says Jared: "After several years of frustration trying to build web sites on platforms that simply couldn't scale to the new world of mobile devices and particularly tablets, I set out to build a Tablet-First CMS that could generate high-quality output with a minimum amount of effort for 'normal' people. Tablets are now powerful enough to do amazing things via web technologies like HTML5 & CSS3 that rival the best app-based digital magazines. The market is ready for a next-generation web publishing platform, and I believe Mariposta is the right product at the right time."

Mariposta is a hosted CMS that features a blazing-fast, elegant interface that runs on tablets such as the Apple iPad as well as desktop-based browsers like Chrome and Firefox. Publishers can select from a variety of built-in website themes or request a custom theme by utilizing Mariposta's affordable design services. Unlike on competing platforms, every Mariposta theme includes several beautiful template layouts that rival print publications in quality, and Mariposta sites can feature multiple post collections each with its own selected theme. Posts can also be ordered manually in a collection to facilitate book-style content. This unprecedented level of flexibility is a major leap forward from other blogging platforms and is a hallmark of the Mariposta experience.

Mariposta is available today starting at just $14.99 per month. Every Mariposta account features a 14-day free trial with no obligations. To learn more about Mariposta, visit or follow Mariposta on Twitter: @gomariposta

About essence5

essence5 was founded in 2011 by Jared & Rosemary White. Jared is an industry veteran in the field of web design, development, and online publishing, having worked for a variety of tech companies and startups for over 15 years. Together with Rosemary's expertise in the fields of design and fashion, they have worked to create a new web publishing platform that is so easy to use, mere mortals can do it. essence5 is proud to be headquartered in Sonoma County, California and a member of the burgeoning tech community in the North Bay.

essence5 is a tech startup focusing on the area of mobile-friendly publishing. Our flagship product, Mariposta, makes web publishing easy for mere mortals. For more information, please contact Jared White at 707-515-7416 or

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Contact Information

Jared White
Sebastopol, CA
Voice: 707-515-7416
E-Mail: Email Us Here
Website: Visit Our Website

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