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All Press Releases for July 01, 2009 »
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ESSO Celebrates The Anniversary Of Michael Jackson's "Off The Wall" Album
The Young Artist Rejuvenates The Work With An Inspired, Fresh Sound 
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    NEW YORK, NY, July 01, 2009 /24-7PressRelease/ -- It is apparent that many lives have been impacted by Michael Jackson's musical genius. Harlem recording artist ESSO is no exception to this fact. He exudes the deserved respect to the iconic personality that paved the way for today's artists. Because of this, he dedicated his upcoming project to the legendary MJ.

For two months, the talented emcee has been diligently working on the release of his newest mixtape in honor of the King of Pop's music. This concept piece is based on his seminal album, "Off The Wall", which is approaching its 30th Anniversary this year. He partnered with fresh producer Woody, of Woody's Produce, to create the album. Ten classic samples from the original were blended with modern cues, resulting in ESSO evolving not only the initial sound of the Off The Wall album, but also his own musical style.

Off The Wall is the first album in history to score 4 US Top 10 hits, and also scored Michael Jackson his first Grammy - solidifying his footing as a pop superstar. With this album, ESSO's hope is to break free from the "new & emerging" artist clutter, and continue to develop his lyrical content and technique.

The news of Michael Jackson's death, on June 25, 2009, has rocked the nation and the music industry to its core. In the midst of it all, Harlem artist ESSO is still anticipating the release of this special project on August 10th, the anniversary of the original album's release date. It is his wish that this offering serves as a cohesive and innovate tribute to the legacy of Michael Jackson and his music.

ABOUT ESSO
Evolution is change in the inherited traits of a population from one generation to the next. When referring to ESSO, the Theory of Evolution is at the heart of where he stands right now, and a major influence in the direction of how he expresses himself musically. Since releasing ESSOcentric in October 2006, and the follow-ups ESSObama: The Champagne Campaign, and E3: E-Day, ESSO has quickly become one of the most well known independent artists in New York City. Named "Unsigned Hype" by The Source magazine in December 2006, ESSO has also made appearances on BET's Rap City and MTV's Sucker Free: Straight from the Streets, XM Raw 66 (XM Satellite Radio), and various College Radio shows throughout New York. Starting July 1st, ESSO will be appearing weekly on SHADE45 with Angela Yee (Sirius Satellite Radio). For more information, go to theessoexperience.com.

ABOUT EMMI AGENCY
Emmi Agency is an elite public relations firm that concentrates on the product placement and exposure of innovative ideas and designs. It sets up marketing movements that expand the knowledge, demand and emulation of each of their clients' brand.

Contact:
Olivia S. Baltimore
Emmi Agency
(845) 405.1499
Olivia@emmiagency.com


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