All Press Releases for February 06, 2017

Feller to Present Innovative Waxed Cotton Raincoat Collection at Project Womens

New Seattle company merges fashion with the outdoors



When I couldn't find what I was looking for, I realized there was a void in the market. Women are tired of wearing the same big-name, technical raincoats. They're looking for something more unique.

    SEATTLE, WA, February 06, 2017 /24-7PressRelease/ -- Wendy Feller, veteran NYC and Seattle clothing designer, will be presenting her 2017 collection of reimagined waxed cotton outerwear for women inside the Oasis neighborhood of PROJECT WOMENS in Las Vegas, Feb 21-23, 2017. PROJECT WOMENS gives buyers access to an unrivaled collection of the best emerging and established women's brands. It is the ultimate destination for contemporary collections, denim and accessories. Oasis is a prestigious showcase of emerging and noteworthy brands.

Since launching this year, FELLER has grown to 20 pieces, including the Belted Coat, the Queen Anne Topper, The Queen Anne Trench, and the Seattle Cape. Prints offered this spring, include retro-modern navy and grey plaids, vintage inspired navy and khaki woodcuts, a khaki and black silhouetted floral, and a textural grey herringbone. Styles will also be available in solid dark navy with refined contrast zigzag stitching and coordinating Liberty of London floral print lining. "In addition to their functionality, juxtaposing contemporary prints and styling with traditional fabric is what distinguishes my coats in the market and makes them more interesting," says Wendy.

Inspired by the drizzly Seattle weather and at a loss to find a contemporary raincoat for women that could be worn rain or shine, day or night, Wendy found herself sketching her own line. "When I couldn't find what I was looking for, I realized there was a void in the market. I think women are tired of wearing the same big name, technical raincoats. They're looking for something that's functional yet more fashion forward," says Wendy. By incorporating thoughtful design details and using her 30 years of fashion experience, Wendy was able to successfully carve out an outerwear niche for women.

FELLER outerwear is made using premium imported fabric from a British mill that has been manufacturing waxed cotton since 1880. The line is designed to be worn for rain or shine, and thoughtful design details like zip-off hoods and zip-out liners instantly transform FELLER from everyday to evening. Sizes range from XS-L and prices range from $75-$215 wholesale. For more information visit www.feller.clothing.

FELLER is currently sold at anthropologie and specialty boutiques in the Pacific Northwest.

Please visit their website and contact Wendy Feller for more information.

Wendy Feller started her namesake knitwear company in New York where her designs were sold to premier retailers including Henri Bendel, Barney's New York, Nordstrom, Neiman Marcus, and Saks Fifth Avenue. After moving to Seattle in the early '90s, Wendy worked in-house for Nordstrom designing sweaters for the Classiques Entier line and designing swatches for the knitwear industry.

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Wendy Feller
FELLER
Seattle, WA
USA
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