/24-7PressRelease/ - HOPKINTON, MA, June 22, 2008 - Flimp Media, Inc. (FMI) announced today the release of its patent pending FLIMP web video marketing platform for online sports video marketing. Using the FLIMP software, users can quickly create, edit and distribute self-tracking flash video microsites for online sports marketing without any programming or technical skills. The Flimp videosites, which can be delivered by email or weblinks to target audiences, collect detailed viewer engagement, response and viral marketing data by individual email address.
FLIMP, which stands for Flash Interactive Marketing Platform has already been used successfully to promote by professional tennis, lacrosse and golf tournaments and will be offered to teams and sponsors of other professional sports based on the initial client campaign successes.
"We sent out three flimp video email campaigns to our database before the Bausch & Lomb Tennis Championships tournament. The flimps helped us create awareness for our player field, educate fans on some of the new rising players and stimulate ticket sales," said John Arrix, Tournament Director. "In addition, the viral effect of each send helped us contribute many new contacts to our email database."
Detailed client campaign case studies and examples are available at http://www.flimp.net/usesandexamples.php
"Web video marketing is an ideal way to promote sports events and players and to activate corporate sponsorships" according to Wayne Wall, FMI's founder and CEO. "FLIMP makes it easy and inexpensive to create, launch and track branded flash video microsites delivered by email or weblinks with real time data reporting of viewer activities and responses by email address. No other technology enables tracking of video viewing activity by individual email address."
About Flimp Media Inc.:
Flimp Media Inc. (FMI) develops web video marketing solutions for sports and event marketing.
About Flimp Media, Inc.
Flimp Media develops web video marketing and communications software that allows users to quickly create, distribute and track flash videosites that automatically collect and report viewer data without any programming or analytics plug-ins. Using the FLIMP platform, anyone can quickly create and launch web video marketing campaigns via email that automatically track and report detailed viewer engagement and response data and by individual email address. The integration of rich media (flash), web video and automated analytics is the foundation of the FLIMP Videosite Platform. FLIMP, which stands for Flash Interactive Marketing Platform is available as web based or installed software.
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