DENVER, CO, May 07, 2014 /24-7PressRelease/
-- Today, Lakewood, Colorado-based HomeSphere Inc
. announced that Columbia, Maryland-based Grace Construction Products
will join BRI, HomeSphere's growing digital lead-generation and customer loyalty platform, opening up new customer opportunities for Grace and its residential building materials.
The partnership will connect HomeSphere's growing builder network to the innovative solutions that have established Grace as a world leader in premium construction chemicals and building materials. Through BRI, HomeSphere's local and regional builders will have exclusive access to Grace's residential building materials that provide robust weather protection and contribute to energy efficiency, critical to building high-performing homes.
"Architects, engineers and builders have trusted and relied on our high-performing products for decades," said Sonya Santos, Grace's Director of Marketing, Specialty Building Materials. "Now HomeSphere's residential builder team will actively promote the Grace product portfolio to them as well. Additionally, the initiative further supports the Grace existing distributor network through the efforts of the HomeSphere team to create high quality leads. We believe our innovative products, specialized sales team, state-of-the-art R&D, distributor network, product availability and technical service and support at the job site, all deliver added value that is unmatched in the industry."
Grace joins more than 80 preferred building product manufacturers in 23 product categories that are using HomeSphere BRI
and its first-in-the-industry digital marketing services to connect with local and regional builders. In 2013, these builders constructed 14 percent of the total new single-family homes built in the United States.
By connecting the builders and manufacturers more directly through technology, HomeSphere BRI creates value throughout the residential construction industry, delivering measurable results to top product manufacturers, builders and service providers.
"Grace is a global specialty construction materials provider that still maintains a very local focus, with excellent customer service," noted HomeSphere Vice President of Sales, Chris Toth. "We are proud to be aligned with an industry leader."About HomeSphere
HomeSphere develops and manages the homebuilding industry's first and only B2B digital lead generation service, connecting more than 80 preferred building product manufacturer brands across 23 product categories with more than 16,000 local and regional homebuilders. Leveraging exclusive, actionable market intelligence and access to sought-after relationships, HomeSphere's solutions deliver measurable, ultra-targeted business opportunities with more profit potential. Visit www.homesphere.com
or call 1-800-274-2632.
Grace is a leading global provider of specialty construction chemicals and building materials that are used to enhance the durability, strength and appearance of structures. Products include concrete admixtures, fibers, surface treatments, liquid pigments, additives for cement processing, masonry products, waterproofing, fire protection and air and vapor barriers. More information is available at www.graceconstruction.com
. Grace's three industry-leading business segments - Grace Catalysts Technologies; Grace Materials Technologies, which provides engineered and packaging materials; and Grace Construction Products - provide innovative products, technologies and services to customer partners around the world. Grace employs approximately 6,500 people in over 40 countries and had 2013 net sales of $3.1 billion. More information about Grace is available at www.graceconstruction.com