FISHERS, IN, September 14, 2011
/24-7PressRelease/ -- iGoDigital, the market and technology leader in personalized product recommendations and guided selling tools, announces its participation in ExactTarget Connections 2011, taking place September 13-15, 2011 at the JW Marriott Hotel in Indianapolis. The event brings together more than 3,000 of the world's top interactive marketing minds to network, learn and share on the power of technology and one-to-one communications to generate truly personalized, relevant messages to customers.
iGoDigital's personalized product recommendations software introduces consumers to relevant, desirable products at multiple interaction points during the shopping process. The Customer Intelligence Engine analyzes each shopper's behavior, triggering a related email displaying personalized product recommendations.
iGoDigital and ExactTarget customers are able to leverage the companies' mutual technology integration to send personalized transactional, marketing, and event-based remarketing messages which include product recommendations from iGoDigital's Customer Intelligence Engine. These types of messages are opened more frequently and demonstrate deeper engagement with a retailer's merchandise - ultimately leading to more purchases and an increase in return visits to a retailer's website. Because the platform integrates with a retailer's ExactTarget account, the relationship between providers and a retailer's customers is seamless.
iGoDigital is a sponsor of the "Triggered & Transactional Messaging for Retailers" track and will be also be exhibiting in the expo hall. For more information on the Connections 2011, please visit http://www.connections2011.com. To learn more about iGoDigital or if you would like to setup a meeting at the conference, please contact tellmemore@igodigital.com or visit http://www.igodigital.com.
About iGoDigital
iGoDigital is the leading provider of personalization and product recommendation tools that guide smarter retail. Powered by a customer intelligence engine, iGoDigital delivers accurate, predictive and actionable real-time product recommendation tools that guide a retailer's shoppers through a personalized multi-channel shopping experience. Named to the Inc. 500 list of America's fastest-growing companies in 2008 and 2011, iGoDigital currently serves 7 of the 10 top online retailers and many of the world's most successful and respected retail brands, including Best Buy, Staples, Wal-Mart, P&G, Lids and Scholastic. iGoDigital is headquartered in Indianapolis, IN. For more information, visit http://www.igodigital.com.
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