All Press Releases for January 30, 2011

Introducing the Eva Zeisel Frame Collection by Wexel Art: Add Another First to Eva Zeisel's Legendary Design Career

Wexel has partnered with one of the most renowned product designers in the world, the legendary Eva Zeisel, to make design history. Wexel Art introduces the first frame collection designed by Zeisel, who continues her remarkable career at age 104.



    AUSTIN, TX, January 30, 2011 /24-7PressRelease/ -- Wexel Art is proud to announce that it has partnered with one of the most renowned product designers in the world, the legendary Eva Zeisel, to make design history. Wexel Art is introducing the first frame collection designed by Zeisel, who continues her remarkable career at age 104.

The Wexel Art frames will premiere at the New York Gift Show, January 30- February 3, 2011. In light of its importance as a collector's item, the first 250 frames will be numbered with a guarantee of authenticity.

"The immense honor of working with a legendary designer like Eva Zeisel makes me feel like the happiest entrepreneur on the planet. It's like fulfilling a lifelong dream for me," said Natasha McRee, co-owner of Wexel Art and a self professed Eva fan.

There will be three acrylic frames in the Eva collection including the Genie, the Cloud and the Charm, each 16'x16". Pairs of magnets hold any type of artwork or photos behind the acrylic, enabling the consumer to change the display as often as they change their mind. "While the Wexel Art product line is ideal for displaying an ever-changing collection of kids' art and family photos, the Eva collection is so stunning, it looks beautiful bare without anything behind the acrylic," said Morgan Kimble, co-owner of Wexel Art.

The frames have surprising design elements that add grace and originality. They are beautiful as a single element on the wall or in multiples.

Born in Budapest in 1906, Zeisel has been honored with exhibitions of her work at the Museum of Modern Art, and The Metropolitan Museum of Art, in New York, The British Museum, the Brohan Museum in Berlin, a traveling exhibit sponsored by the Smithsonian Institution and the Musee des Arts Decoratifs de Montreal, and many more.

In 2005 she received The National Design Award for Lifetime Achievement. She is the author of Eva Zeisel On Design: The Magic Language of Things (Overlook Press), and is featured in numerous books on design.

The Eva collection of Wexel Art frames by Wexelart will be available this Spring 2011.

Website: http://www.wexelart.com

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