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All Press Releases for March 31, 2008 »
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Jo To Go America, Inc. Rolls Out Second Phase of Jo To Go Coffee/Taco Flamingo Co-Brand Concept
Taco Flamingo Introduces Authentic Mexican Catering Program 
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    /24-7PressRelease/ - GREEN BAY, WI, March 31, 2008 - Jo To Go America, Inc. has rolled out the second phase of development of the franchise's new co-brand concept. Taco Flamingo and Jo To Go Coffee now offers a catering program to put the spice back into board meetings, staff meetings, parties, or any other get-together.

"Rich in flavor, Mexican food is number one in America right now," commented Jo To Go America President Dick DuBois. "So why would you serve your clients and friends a hot ham sandwich with a scoop of potato salad? At Taco Flamingo, we're offering a bold option."

Taco Flamingo customers can choose from four catering menu options: freshly wrapped and grilled burritos, the Taco Bar, the Nacho Bar or the Salad Bar. Catering packages start at $8.49 per person, and include beverage options, delivery and set-up.

Ingredients in Taco Flamingo menu items include 100% Angus steak, as well as seasoned chicken, pork or fish. All vegetables -- tomatoes, lettuce, onions and cilantro -- are bought fresh and chopped by hand. Tortilla chips are fried and seasoned at the store throughout the day.

"You can't beat the quality of the food, and the set-up of our catering program makes it very convenient," commented DuBois. "We do almost everything except eat the food for you."

Every catering order is assigned a delivery coordinator who sets up the entire spread. Nearly everything is disposable, so clean-up is quick and easy. And Taco Flamingo only requires 24 hour notice for parties of up to 50 people.

The Taco Flamingo/Jo To Go Coffee Co-brand
Taco Flamingo is the new co-brand to Jo To Go Coffee. According to company research, Jo To Go Coffee is the first national coffee business to initiate a Mexican food co-brand. The Taco Flamingo/Jo To Go Coffee pairing serves the breakfast, afternoon and evening dayparts, a move which DuBois believes will enhance the customer base for future franchisees.

The Jo To Go Coffee element of the co-branded team continues to offer the fabulous specialty coffee drinks and bakery for which the coffee franchise has become known. Taco Flamingo is a quick service drive-thru offering authentic Mexican grill fare with breakfast, lunch and dinner options for the whole family.

About Jo To Go America, Inc.
Jo To Go Coffee and Taco Flamingo are subsidiaries of Jo To Go America, Inc. Founded in Green Bay, Wisconsin in 1998, the quick service drive-thru businesses of Jo To Go America, Inc. cater to busy lifestyles with speed, convenience, and fun. The company continues to add coffee franchise opportunities across the U.S. with franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about Jo To Go Coffee, please visit http://www.jotogo.com or http://www.jotogo.blogspot.com.

JO TO GO Coffee is a leading specialty coffee drive-through. Founded in Green Bay, Wisconsin in 1998, JO TO GO Coffee caters to busy lifestyles with speed, convenience, and fun. JO TO GO Coffee has been hailed by Entrepreneur Magazine as the counterbrand to the world's leading specialty coffee retailer and continues to add coffee franchise opportunities across the U.S. The drive-thru coffee bar has franchises under contract in Georgia, Illinois, Kansas, Michigan, Missouri, New York and Wisconsin. For more information about JO TO GO Coffee , please visit http://www.fabulouscoffeefast.com or http://www.jotogo.com.


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Cathy Zehms
JO TO GO America, INC

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