Joomla Web Solution Optimized for Retail with Dealer Locator/Data Mining Component

    /24-7PressRelease/ - FENTON, MI, July 13, 2007 - IQServices.com, a leading provider of ecommerce/customer relationship solutions, announced the availability today of its Xtreme Locator Joomla component, a dealer locator extension that brings the company's low cost, value-added locator service to the popular, open source Joomla content management system.

"Joomla CMS is an ideal solution for many smaller retailers, manufacturers, restaurateurs and distributors who have limited budgets, yet want a robust, market-ready presence online," said William Tremaine, Sales Director of IQServices.com. "Our new Xtreme Locator component allows these businesses to integrate both basic and advanced dealer locator features into their existing and future Joomla websites."

A recent study conducted by the online market research company, J.C. Williams Group, found dealer locator functions to be the top decision-making tool consumers use when visiting e-retailers' web sites. The study, "Transforming the Multi-channel Shopper," found that such basic tools are essential to providing a positive online shopping experience.

"Our current customers find this to be true", says Tremaine, "And there are two things that make the Xtreme Locator component especially powerful for Joomla users—its simple, three-click integration and its value-added feature set."

According to Tremaine, Joomla webmasters can install and configure the component far more easily than any competing product and then, within a few minutes, begin to work with its more advanced features such as audio message integration, IVR (Interactive Voice Recognition), and geographic mapping functions that simply aren't found in competing products.

"And the real secret weapon," Tremaine continues, "lies in the product's marketing and data mining capabilities."

Tremaine explains how Xtreme Locator's statistical feature set opens new territory for marketers hungry for quality customer data. He demonstrates how website owners can plot areas of high geographic demand and then use that data to determine the locations for future stores. He then demonstrates how marketers are able to develop valuable customer profiles by combining geographic data and U.S. Census information, such as household income and family size.

"It's really an extremely sophisticated tool for servicing customers and at the same time, making use of the data they provide. There are scores of ways this tool can be used. You won't find other dealer locators that can be used at such a high level and for so many different purposes. "

Tremaine goes on to point out one feature that's of particular concern to the Joomla community itself—the component's GNU Open Source compliance. "We understand the important concerns within the Joomla community regarding the integration of commercial code into Joomla's Open Source architecture. We know that the Core Team wants to keep Joomla open source 'pure.' We believe that a hosted application such as Xtreme Locator provides a workable solution to this problem. Although there is a charge for the service, the component itself is totally GPL and provided completely free of charge."

The Xtreme Locator Joomla Component is offered as a free Joomla download from the IQServices.com website. Users can try the service free for 30 days and subscribe for as little as $12.00 per month.

Download the component at:

http://www.iqservices.com/xlocator/joomla.html.

About IQServices.com
IQServices.com is a professional service and programming group that specializes in high-availability, high-performance web hosting. Established in 1996, the company has written programs based on the Java, PHP, and .NET platforms and offers web-based ecommerce applications that include Xtreme Shop Ecommerce.NET and Xtreme Locator, a store/dealer locator service.

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