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Kids Celebrate Summer Safety in Super Cool Style

Raskullz delivers helmets and bikes that rock with radical fun and peace-of-mind protection
    LOS ANGELES, CA, June 20, 2012 /24-7PressRelease/ -- Raskullz continues to infuse excitement into kids' every day exercise with 3D helmets and bikes that help the age 3-7 set have the safest summer yet - with fun-tastic radical style! This unique combination of creativity and cool with real-world safety has made the Raskullz brand a favorite for kids and parents alike.

3D Helmets - Heck Yeah!
That's right - Raskullz helmets are physically three dimensional - think fins, ears and spiky 'hair' - and full of fearless summer fun. A cut above in every way, shape and form, each one features:
Safety First: Every helmet meets Consumer Product Safety Commission Standards.
Coolest Crew: Cutie Cat, Buggins, Shark Attax, Radgon: meet the Raskullz helmet dream team, each of whom has a kid-centric, unique backstory (Buggins, for example, has the world's largest collection of monocles!).
No-3D-Glasses-Required: Fun 3D elements spring forth from every helmet character - a dorsal fin for Shark Attax, a spiky 'do' for Go-Rilla, bunny ears for Brainy Bunny - all made of Raskullz's super soft, patented rubber-based material.
Tantrum-Free Guarantee: Kids love Raskullz helmets, making helmet-related tantrums sooooo last summer!
Protect the Head - Inspire the Imagination: This is the Raskullz mantra and one that synchs perfectly with the parental desire to protect their daredevils - while giving kids the cool factor they crave.

3D Bikes? That's Right!
Kids fantasize about racing around on the back of a T-Rex or gliding through the air on their very own unicorn. Thanks to the creative team at Raskullz, these fantasies are this summer's reality!

Every 16" bike comes with molded elements that energize each ride and bring it vibrantly to life including:
Not Your Ho-Hum Handlebar: Every Raskullz handlebar is tricked out with that bike's signature character which does double duty as the bike's mascot and as a functional compartment for stashing treasures, snacks, action figures, a water bottle and more.
Revved Up Ring-a-Ling: Whether it's shark chompers or T-Rex teeth, kids will warn upcoming traffic with a bell that's way beyond the basic.
Awesome Accessories: Different color front and back wheels, 3-D grips, decorated spikes, training wheels, handle bar streamers - every inch of the unique Raskullz bike has been souped up for the ultra-radical design fans have come to expect from this ground-braking brand.
His and Her: T-Rad Rex and Shark Attax for the boys, Cutie Cat and Sparkle Heart the Unicorn for the girls...or let them pick and surprise you!

Raskullz helmets are available at Target stores and in June, will roll out to independent bicycle stores, gift shops, toy stores and sporting good giants REI and Dick's Sporting Goods for $24.99. Raskullz bikes are available at Walmart and Toy R Us for $79.99. For more info, visit http://www.raskullz.com.


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Sara Pollock
Orsi Public Relations

Los Angeles, CA
USA
Voice: (323) 874-4073
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