Kinergy Worldwide - CEO Corner
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- (NEW YORK, NY) - October 1, 2007 - Officially emerging as an independent leader in the digital business economy, Kinergy Worldwide will service the interactive production needs of their Agency clients through scalable, cost-effective technical production teams across the globe.
Kinergy Worldwide is at the frontier of a digital movement, led by Michael W. Koch as Founder and CEO. This young mogul was the former President, and second largest shareholder, of the award-winning outsourcing provider that conceptualized and implemented the global production strategies for Digitas' General Motors consolidation and their American Express relationship. Recently his former firm has emerged as an arm of Prodigious, a subsidiary of the fourth largest advertising conglomerate.
Michael Koch states, "I left to establish a true, independent agency in order to take global production capabilities out in the open market for interactive agencies of all size and holdings." He adds, "We intend to level the playing field by lowering the total cost of creative, allowing our Agency partners to compete based on the merit of their ideas and creativity, not just on the price of their services."
After taking a year off to assemble the Kinergy Worldwide team, Michael Koch is now ready to launch and take Madison Avenue by storm. "In this past year we have recruited the top interactive talent across the globe. We are ready to work with the best and brightest interactive agencies, those who are aggressive, passionate, and committed to developing a true partnership. Our clients will see immediate value in leveraging our technical production capabilities to compete in their digital, interactive world."
For additional information on Kinergy Worldwide, please contact Karen Cawley at 212.886.4575, ext 110 or visit our website at
www.kinergyworldwide.com.
ABOUT KINERGY WORLDWIDE, INC.
Kinergy Worldwide is the premier Agency partner for technical development services; propelling its clients to drive their business through establishing a proven, global sourcing strategy for all their interactive production work. Kinergy Worldwide aligns with leading interactive agencies and assembles scalable, customized development teams by technology, brand, or project channel. Let Kinergy Worldwide be your global adrenaline.
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