All Press Releases for October 05, 2016

Kirk Eye Center Launches New Practice Website for Ophthalmology, Optometry Patients in Northern Colorado

Mobile-friendly design invites users to 'See All That You Can' by reading patient reviews, custom eye care content



I am so happy that our new website provides intuitive access to educational content as well as a framework for patients to share their experiences at our practice.

    LOVELAND, CO, October 05, 2016 /24-7PressRelease/ -- Kirk Eye Center announced Thursday that the new practice website is now online. Led by ophthalmologist Dr. John Kirk, the website employs a modern, user-focused design that prioritizes patient education.

"A well-informed patient is a happy patient, and we have helped many patients improve their lives with precise, custom vision correction," Dr. Kirk said. "I am so happy that our new website provides intuitive access to educational content as well as a framework for patients to share their experiences at our practice."

Users on mobile devices enjoy the same intuitive experience that desktop users do when accessing the new Kirk Eye Center website. The design highlights access to content about leading services such as eye care and cataract surgery, as well as the doctors' biographies and the Specials of the Month section. This area of the site is regularly updated to help current and potential patients keep an eye on savings opportunities for contact lenses, prescription sunglasses and more.

Current patients can conveniently refill prescriptions, fill out forms and view their chart through the practice's My Online Clinic platform. Access to this helpful Web-based tool appears as a prominent link in the website masthead.

Patient reviews are a major component of the new website design. In addition to the quote appearing on each page, the site also hosts a testimonials gallery featuring patient pictures and their stories of how Dr. Kirk, optometrist Dr. John Colvin and the Kirk Eye Center team helped them achieve healthy eyes and better vision.

Another fixture of the design is custom photography. Images in the website banner and next-step graphics take users on a digital tour of Kirk Eye Center, starting with the exterior of the building and visiting the reception area, optical department and Summit Surgery Center - the practice's Medicare and Joint Commission-certified facility for procedures such as cataract surgery, and glaucoma surgery.

About Kirk Eye Center

Colorado native Dr. John Kirk founded Kirk Eye Center in 1991. For 25 years, he and his Loveland eye care team have been providing quality vision correction and surgical care for conditions such as cataracts, dysfunctional tear syndrome, glaucoma, age-related macular degeneration and more. In November 2015, Dr. Kirk founded the Summit Surgery Center to provide high-quality outpatient eye procedures in the same location that patients visit for their regular care.

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Kerry McKillop
Kirk Eye Center
Loveland, CO
USA
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