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All Press Releases for July 18, 2009 »
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Kitchen garden mania: Italians similar to First Lady Michelle Obama
Bormioli Rocco glass food storage containers combine the safety and hygiene of glass with the technique of modern vacuum preserving. 
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    PARMA, ITALY, July 18, 2009 /24-7PressRelease/ -- In a presentation set with colour-coordinated fabric and ribbon lid covers, these glass containers can also become original gift ideas, complete with food preserving instructions and recipes.

The news of Michelle Obama's decision to create a biological kitchen garden in the White House has travelled the globe. Thousands of Americans are following her example and rediscovering the pleasures of preparing home-grown and home-made jams and preserved foods. In Italy making home-grown sauces and preserves of all kinds is a flourishing habit, as revealed by the latest national statistical institute's data: this shows that 37% of Italians spend part of their free time cultivating fruit and vegetables, especially in the summer.

Rocco Bormioli's solution for maintaining the genuine naturalness of home-grown produce comes in the shape of the Quattro Stagioni range of jars and lids. These combine the virtues of traditional preserving techniques with the safety of modern vacuum storage.

To go with its glass jars, this year the company has produced a kit containing delightful fabric lid covers with matching ribbons. Together, they constitute an original gift idea. The set is rounded off by a printed guide with useful hints on preserving food, as well as a whole series of imaginative recipes for budding in-house chefs.

For more than thirty years now, these glass food storage containers have been bywords for quality. The perfect join between the jar and its lid guarantees a hermetic vacuum seal that is ideal for maintaining the goodness of the food inside. Specially developed and designed to offer easier handling, the lid has a high rim and is edged with mastic. Thanks to an elegant relief decoration the glass containers are also particularly attractive in appearance. Quattro Stagioni jars are made of thick and sturdy glass and are classic expressions of Bormioli Rocco experience and expertise.

For further information - on these and other Divisione Casa products, including glassware and table accessories - visit the http://www.bormioliroccocasa.com website.

Contacts:
Layoutweb, Layout Advertising Group
Public Relations Department
Simona Bonati
e-mail: bonati@layoutweb.it
http://www.layoutweb.it


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simona bonati
Bormioli Rocco & figlio spa

glass plates
Viale Martiri della Libertą, 1
Fidenza, Parma
Italy 43036
Voice: (39) 0524 5111
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