/24-7PressRelease/ - ST. LOUIS, MO, April 05, 2006 — Latin-Pak is entering the new realm of electronic relationship marketing with Latin-Pak Electrónica . Latin-Pak Electrónica offers advertisers the ability to append databases to e-mail lists and vice versa, produce on-line consumer surveys and produce e-mail video commercial advertising.
"There is a continual increase of the Hispanic market share spending time on-line and making
on-line purchases," states Vince Andaloro, President and CEO of Latin-Pak. "Latin-Pak Electrónica was created with Latin-Pak's ten year philosophy of bringing advertisers into Hispanic households."
Latin-Pak Electrónica will allow advertisers a variety of avenues to market to consumers via email and online services. Latin-Pak Electrónica will allow access to merge/purge opt-in consumers. It includes demographic, age, marital status, gender, occupation, household income and lifestyle selects leading to highly targeted, permission based marketing for advertisers. Look for more information to follow on Latin-Pak Electrónica programs over the next few weeks...
Latin-Pak, a ten-year-old Hispanic Direct Marketing firm with offices in Los Angeles, California and headquarters in St. Louis, Missouri, is a proven leader with a history of success working with many top advertising agencies and Fortune 500 companies across the United States. For over ten years Latin-Pak has been marketing to Hispanic homes nationwide, utilizing a combination of various direct delivery methodologies to effectively reach Latino consumers â œin-homeâ through Direct Mail, Door-to-Door and Spanish Free Standing Insert Programs. For additional information call 800-625-4283 to contact Rodney Bass, National Sales Manager or visit us at http://www.latinpak.com
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