/24-7PressRelease/ - AMMAN, JORDAN, June 26, 2008 - In keeping with its pioneering position in the global digital technology arena, the Company recently launched three new mobile handsets in the Jordanian market.
These new handsets hold the names Viewty, Venus and TH respectively. They are all sliding models operating with a touch screen mechanism.
The three phones combine the attributes of technical development, sophistication and high performance. They come with USB applications, thus enabling their users to download and operate additional applications.
The Viewty (KU990) phone is a high-spec camera phone equipped with a 5 Megapixel high-resolution lens certified by Schneider-Kreuznach to let you experience the pleasure of viewing pictures on a 3 inch full touch screen. The camera includes the conventional AutoFocus function, but for the first time in camera phone history it offers ManualFocus function. It has also introduced "ISO-800" technology to enable taking the best pictures in low-light without the artificial glare of a flash. The phone is equipped with an Image Stabilizer so photos will never come out blurry or shaky. Viewty has also enabled catching every details with high-speed recording (120FPS video recording), this ultra speed function is neither available in digital cameras nor in camcorders
The Venus (KF600) phone is a new experience of usability by introducing the InteractPad. This technology is designed to enable optimizing the touch menu for each function using the scroll & sweep controls. Venus is also luxuriously designed by its dual LCD displays & the unique user interface. The phone also enjoys the multimedia applications: Easy Message Input, Intuitive Music Control, 3MP Camera with shake reduction and AutoFoucus function.
The TH (KF510) phone is all about Style, enduring and enjoyment. It is distinguished by its unique slim design (10.9mm) and the touch lighting LEDs. The phone's 2.2 inch high-definition and scratch-proof LCD and the full real metal body reflects its strength and solidarity of production. Enjoy using TH through its smart power saver, 3MP camera and the enhanced speaker quality talking and listening to MP3s and FM radio.
The General Manager of LGE Branch in Jordan, Mr. Kevin Cha explained that the launch of the three new models comes in line with the Company's message to provide products responding to all the Jordanian social strata. He also said, "LGE gives priority to all female segments since they constitute the biggest category of our client base in the Jordanian market".
He also added, "The new LGE break through reflects beauty of design, and adds elegance to the user. This is actually very alluring to women seeking to be distinguished by their outfits and accessories; owning such sophisticated phones adds a qualitative value to their individual styles".
LGE has recently appointed Ms. Najah Al Nafisi, as the Mobile Marketing Manager for LGE in Amman. Mr. Cha described this step by stating that "Ms. Nafisi is a social incentive to enhance our mobile sales in the local market, particularly among women. She will strengthen the relationship between our Company and the feminine segments".
From his end, Mr. Hani Qudsi, Chairman of 7Global, LGE mobile handsets dealer in Jordan stated that the demand on LGE phones has mounted in the last years. This step will enhance the Company's activities and business within branches in the Kingdom and among dealers in the Kingdom.
He also added, "7Global is proud of its fruitful collaboration with LGE. Our joint efforts are upgrading the phones division in the Company by attracting qualified people with extensive practical experience, and track records in the field of IT modern technology".
TRACCS Jordan
Maha Al Rawashdeh
Tel: (+962) 6 5924114
Fax: (+962) 6 5924334
E-mail: jordan@traccs.net
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