Linda Odubayo Thompson Recognized by Worldwide Who's Who for Excellence in Business Copywriting

    OSSINING, NY, September 12, 2012 /24-7PressRelease/ -- Linda Odubayo Thompson, a Certified Optimization Copywriter and Website Specialist for her sole proprietorship, Linda Odubayo Thompson, has been recognized by Worldwide Who's Who for showing dedication, leadership and excellence in providing quality business copywriting services.

Ms. Odubayo Thompson became involved in her profession after spending more than 25 years as a self-employed accountant working with clients in the food industry, wholesale, professional services, advertising, and manufacturing. For her, the transition into business copywriting was an obvious choice because of her full understanding of how a business functions. She considers her writing to be "business conversational", meaning that when she writes she pictures herself standing around the water cooler enjoying a cool drink while conversing with colleagues or a potential buyer.

The main goal of Ms. Odubayo Thompson's work is to write effectively in order to promote a brand and publicize a company. Her expertise stems from her natural writing ability in addition to the certification she holds as a SEO Copywriting and Website Auditing Specialist. Her extensive education in business to business copywriting and internet marketing came from American Writers & Artists Inc. The above specialized certification was earned from Success Works by Heather Lloyd Martin, the pioneer of search engine optimization copywriting.

Believing that education is an ongoing process, she also continues to learn through newsletter subscriptions from master copywriters Bob Bly, Gordon Graham, Steve Slaunwhite, Nick Usborne, Ed Gandia as well as through her memberships with the Professional Writers' Alliance and Wealthy Web Writer.

Just a few of the products Ms. Odubayo Thompson specializes in writing include white papers and other special reports, case studies, publicity/name branding and email campaigns. The most recent offer added to Ms. Odubayo Thompson's repertoire is a complete website auditing service. Looking at so many websites on the internet, she found that the content was poorly written, there was no clear path for the visitor to follow when moving through the pages of the site and the website's ranking was nonexistent. To perform a website audit, she uses a 35-point usability checklist to ensure that the website is user friendly and has improved search engine ranking. In addition, she uses a 5-point content checklist to analyze the word structure on website pages to make sure that all messages are getting through loud and clear.

While gaining additional clients and continuing to follow up with past customers, Ms. Odubayo Thompson is always eager to learn new ways of promoting her business and keeping up with technology. She understands the importance of remaining very concise and keeping to-the-point in an effort to tout the most important features and benefits of the products and businesses she promotes through her writing.

For more information about Linda Odubayo Thompson and to see her unique work, visit http://www.goldilocksmeansbusiness.com.

About Worldwide Who's Who
With over 500,000 members representing every major industry, Worldwide Who's Who is a powerful networking resource that enables professionals to outshine their competition, in part through effective branding and marketing. Worldwide Who's Who employs similar public relations techniques to those utilized by Fortune 500 companies, making them cost-effective for members who seek to take advantage of its career enhancement and business advancement services.

Worldwide Who's Who membership provides individuals with a valuable third-party endorsement of their accomplishments, and gives them the tools needed to brand themselves and their businesses effectively. In addition to publishing biographies in print and electronic form, it offers an online networking platform where members can establish new professional relationships.

For more information, please visit http://www.worldwidewhoswho.com.

Contact:
Ellen Campbell
Director, Media Relations
[email protected]

# # #