All Press Releases for March 02, 2012

Linzi Stoppard and Ben Lee, aka Million Dollar Electric Violin Duo FUSE, Launch the New Audi A6 in Jamaica

The world's leading electric violin duo FUSE, Linzi Stoppard and Ben Lee, were invited to Kingston Jamaica to launch Audi's groundbreaking new A6 series, performing on their exclusive $1.5M Swarovski violins FUSE entertained VIPs and Audi executives.



    LONDON, ENGLAND, March 02, 2012 /24-7PressRelease/ -- The runway at the Tinson Pen Aerodome provided the perfect setting for the world's leading violin duo to unveiling of the new Audi A6.

ATL-branded 'flight attendants' lined either side of the red carpet leading up to the Sandals hangar where the car stood undercover before it was revealed.

It was time for the ATL deputy chairman Adam Stewart to switch gears to introducing the evening's 'special guest' - the 2012 Audi A6 unveiled to the live soundtrack of violin stars Linzi Stoppard and Ben Lee, aka FUSE.

FUSE came to global prominence after their critically celebrated album "FUSE" was released by edel/Universal. Linzi and Ben turned their backs on cross-over cliches and took the violin world on a journey that re-wrote the benchmark releasing a 14 track album of lovingly interpreted anthems taking the listener on an uplifting journey never heard before.

Tracks include 'Beat It' by Michael Jackson and Coldplay's 'Fix You', hits by Kiss, Led Zeppelin and Europe.

In 2010/11 FUSE performed live on TV to audiences of over 200 million including appearances on GQ Men of the Year Awards, headlining the Istanbul Cross-Over Festival, London & Paris Fashion Weeks, several performances at the Royal Albert Hall and Glastonbury Festival. FUSE showed the electric violin could be just as versatile with the right imagination and virtuoso intent.

From the stage between 2 gleaming Audi A6s FUSE thrilled 600 guests with their stunning visual and musical experience, followed by a special encore on the satellite stage outside the hanger infront of Jamaica's fastest car - the AUDI TT DTM race car.

"In my 25 years in the industry, it's the first time that I have ever been to two functions of this magnitude in one day, " said Diego Ramos, vice president of Audi for Latin America and the Caribbean.

"This new A6 is the business car of the world. It is ideal for successful people...like entrepreneurs, lawyers and engineers. It's for anyone who appreciates technology and performance," he said.

This seventh-generation A6 sedan is over 16 feet long and six wide. Its optional LED headlight gives the vehicle its distinctive appearance. The numerous aluminium components and the high-tech steels reduce its weight roughly by 66 pounds.

"We have the three-litre, V-6 supercharge Audi, which moves from 0 to 62 mph in 5.9 seconds. We also have the 2.8-litre, with an eight-speed multitronic transmission and the two-litre, four-cylinder with an eight-speed multitronic transmission," Stewart told his audience. "And, the styling, the safety features and the number of options these cars have, is mind blowing."

With other German brands squarely in Audi's sights, Stewart asked if there was anyone present who wanted to drive the A6. There were many takers and, when the hangar's doors were opened, they duly went outside to the roar of Doug Gore speeding on the tarmac in his Audi TT race car, eager to get a feel of the more sedate A6.

For more information please visit:
ATL AUDI - www.audijamaica.com/aola/brand/en_jm.html
FUSE - www.fuseofficial.com

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UPLOADED VIDEO

Linzi Stoppard & Ben Lee perform Led Carmina from their album to VIPs and executives at the beginning of the evening.